\u201cDigital Mint\u201d<\/strong><\/a>.<\/p>\nMerca2.0 \u2013 What do you recommend perfecting as an employee, before resigning to start a business?<\/h2>\n
Tatiana Becerra \u2013 I am sure that the path of each person is totally different, in my case I do not think that anything I did in the last corporate I was in had to be \u201cimproved\u201d or \u201cperfected\u201d before resigning to undertake; because the skills or capabilities that one position or another require within the corporate, are different from those that you will face when you start your own company.<\/p>\n
What I do believe is that you should work on having your idea very clear, have the business plan downloaded as complete as possible, know yourself perfectly and know what you are going to require and if you do not have it mastered, think about taking a course or hire someone for that specific job.<\/p>\n
Merca2.0 \u2013 With a product that is sold in a market as competitive as tequila, what helps to make a place for yourself in sales within this saturated segment?<\/h2>\n
TB \u2013 You have to have a clearly differentiated vs. what is already offered on the market, in our case, in the super premium segment there were not many competitors when we launched the brand, also, we were the first crystalline extra-aged on the market and today we are the only one that has 5 years of barrel aging inside the crystals. Our positioning is also different from the vast majority of brands, creating incredible consumer experiences around COSMICO that the consumer recognizes and seeks.<\/p>\n
Now read:<\/strong><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"The profile of the entrepreneur today considers a very interesting aspect in the market and it is the one that has to do with the way in which he channels his work experience as working in a corporate. The idea of \u200b\u200bentrepreneurship has become increasingly bold in the market, but there are cases that warn<\/p>\n","protected":false},"author":74,"featured_media":372893,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3447],"tags":[4368,15067,6959],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/files.merca20.com\/uploads\/2022\/07\/emprender-trabajo-corporativo.jpg","_links":{"self":[{"href":"https:\/\/www.bullfrag.com\/wp-json\/wp\/v2\/posts\/372892"}],"collection":[{"href":"https:\/\/www.bullfrag.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bullfrag.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bullfrag.com\/wp-json\/wp\/v2\/users\/74"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bullfrag.com\/wp-json\/wp\/v2\/comments?post=372892"}],"version-history":[{"count":0,"href":"https:\/\/www.bullfrag.com\/wp-json\/wp\/v2\/posts\/372892\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bullfrag.com\/wp-json\/wp\/v2\/media\/372893"}],"wp:attachment":[{"href":"https:\/\/www.bullfrag.com\/wp-json\/wp\/v2\/media?parent=372892"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bullfrag.com\/wp-json\/wp\/v2\/categories?post=372892"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bullfrag.com\/wp-json\/wp\/v2\/tags?post=372892"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}