{"id":279394,"date":"2022-03-10T16:00:32","date_gmt":"2022-03-10T10:30:32","guid":{"rendered":"https:\/\/www.www.bullfrag.com\/stolichnaya-vodka-becomes-stoli-to-distance-itself-further-from-putin-and-russia\/"},"modified":"2022-03-10T16:00:32","modified_gmt":"2022-03-10T10:30:32","slug":"stolichnaya-vodka-becomes-stoli-to-distance-itself-further-from-putin-and-russia","status":"publish","type":"post","link":"https:\/\/www.bullfrag.com\/stolichnaya-vodka-becomes-stoli-to-distance-itself-further-from-putin-and-russia\/","title":{"rendered":"Stolichnaya vodka becomes ‘Stoli’ to distance itself (further) from Putin and Russia"},"content":{"rendered":"
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Russophobia overtones persecute any product related to Russia, where we have already seen the reaction of certain brands as a punishment measure against the Putin government. This is the case of McDonald’s, KFC, Coca-Cola or Starbucks, which have ceased operations \u2014at least occasionally\u2014 in Russia for the duration of the conflict.<\/p>\n


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A point beyond has gone Yulie Shefler,<\/strong> owner of the group of alcoholic beverages Stoli Group, whose great banner is Stolichnaya vodka. Exiled from Russia since 2002 for his opposition to the governments of Vladimir Putin,<\/strong> Shefler -with British and Israeli nationality- acquired the company in 1997, at that time only dedicated to vodka.<\/p>\n

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Under his tutelage, Stoli Group has grown in international markets, also into other spirits such as rum, whiskey and several varieties of premium vodka. However, now they have decided to change the name of the group and the brand, abandoning the traditional ‘Stolichnaya’ for the simple ‘Stoli’.<\/strong> However, the movement does not fail to confirm a reality that the group has been chasing for years,<\/strong> since the name Stoli has called this pool<\/em> of alcoholic beverages for more than eight years. <\/p>\n

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