TikTok has managed to stand out every day for its user-friendly design and has been a great competition for other audiovisual platforms. In this article you will learn how to anchor a message in a video and the advantages that this gives you.
What about the comments that are pinned on TikTok videos?
In other social networks you can anchor or grab some things, such as messages or a video. But TikTok has incorporated among its functions the possibility of grabbing a message or comment.
This is so that when someone look at your audiovisual material, the first thing to see is the message that is clinging. Unlike the other networks, comments are sorted according to chronology, usually starting with the most recent.
What are the benefits of pinning comments on your TikTok videos?
When a social network activates a function, it is usually done to improve and increase the benefits of its service. This keeps users managing their accounts and helps attract new participants.
The function of grabbing messages in a video brings many advantages, especially in those who want to stand out among all for matters of fame or those who want the attention of more followers because they have this platform as a means of sustenance. This function has several benefits that you may like depending on your need.
Redirect audience
If you are very active in this application and have a lot of published material, through this function you can mention other of your videos so that people are motivated to watch it, thus increasing your audience. In the same way, you can mention another person that you want to help stand out.
On the other hand, if you are active on more than one platform in your messages you can also mention so that they follow you or see your material on other platforms.
Focus attention on details
The videos you make on TikTok are characterized by being short, between 15 to 60 seconds. And as you already know, the shorter the video is the better, because there are more chances that people will see it in full and it will be consolidated in your advertising.
However, no matter how short the video is, always there is a section that you like to highlight the mostEither for your personal taste or because it is the period that contains the greatest essence in your material are those seconds. But regardless of the reason, if you want to stand out for a few seconds in particular, you can place your comment in those seconds and stand out apart from the material you want.
Increase the time they stay
Believe it or not, creating a creative and impactful message can boost all audiovisual material, since that message can encourage many more people to comment on your video and increase communication traffic that does not go unnoticed on the platform.
Then, they will automatically consider that your video may be of interest to other people who do not follow you and suggest it. All this indisputably influences the permanence of your material as suggested on the platform.
How can you pin a comment on your TikTok video?
Before posting a message to your video, you must keep two things in mind, first you must choose the moment you want to highlight. This will help you go through this process with less hassle for you. Second, have an idea of what you are going to comment or the whole message ready.
Now, being inside your profile in the application, you must locate the video and the moment where you will place the message. Then you must find the comment section which is on the screen. You write the information you want and hold it down for a few seconds. This will open a window with several options, among them will be the one that will allow you to anchor a comment.
How can you unpin a comment from your video on TikTok?
It may be that after having posted a message in your publication you have not been satisfied. To reverse it is very simple. You should look for the TikTok that you have published, which will surely be among the first you see. Select the message for a few seconds and this will open a window where the option you are looking for will be.