The global streaming video market size was valued at $59.14 billion in 2021 and is expected to expand at a compound annual growth rate of 21 percent from 2022 to 2030.
In the case of Mexico, according to a study conducted by The Competitive Intelligence Unit (The CIU), Mexicans spent up to 5,000 pesos a year on these services.
Walmart has been in talks with media companies about including real-time entertainment in their streaming membership service. This was reported on Tuesday by New York Times, quoting people with knowledge of the talks.
executives of Paramount, Walt Disney Co and Comcast Corp which operate several major streaming services, have spoken in recent weeks with the US retail giant; Walmart.
Why are more and more companies entering the streaming?
The global streaming video market size was valued at $59.14 billion in 2021 and is expected to expand at a compound annual growth rate of 21 percent from 2022 to 2030. Innovations how technology blockchain and artificial intelligence(AI) is used to improve video quality.
AI is playing an essential role in editing, cinematography, voiceovers, scriptwriting, and various other aspects of video production and upload. These innovations are expected to positively influence the growth of the market. Several video streaming solution providers are using AI to improve the quality of video content. In the recent past, the popularity of such platforms in streaming media such as YouTube and Netflix has increased considerably.
In May 2016, Netflix implemented AI to create a superior personalized experience for its subscribed consumers.
Furthermore, the rapid adoption of mobile phones due to the increasing popularity of social media platforms and other digital media for branding and marketing will drive market growth.
On the other hand, the consumer segment accounted for the largest share of revenue in 2021, with nearly 51 percent market share. This is attributed to the rise in viewership of live streaming and video-on-demand services from the media and entertainment sector. The consumer segment is expected to grow due to the convenience of remote video viewing. Rising mobile subscriptions and adoption of connected devices, especially smartphones, are expected to contribute to segment growth.
How much do we spend on streaming platforms?
We have become constant digital consumers, and payment for use and enjoyment predominates over the sense of ownership.
We are increasingly willing to pay for services of streaming. According to the report of Adjust Korea is home to the biggest fans of streaming services, spending an average of $42.68 per month. On the other hand, the United States falls to fifth place with an average spending of $33.58 per month. USA USA it remains very close to other countries, such as the United Kingdom ($34.82), Germany ($34.36), and China ($33.78).
In the case of Mexico, according to a study conducted by The Competitive Intelligence Unit (The CIU ), Mexicans spent up to 5 thousand pesos annually on these services.
These types of expenses have become part of the normal payments that users consider as a payment for their basic services.
For this, around 417 pesos per month will be allocated, which will increase from next year.
Walmart discusses streaming deal with Paramount and Disney
In this context it is not surprising that Walmart wants to enter the transmission business.
In fact another giant in the same industry as Manzana through its service AppleTV also participates in this world, in the last three years it has gained 322.75 percent in value and trades at 161.84 dollars per share, however, it is a company that is mainly dedicated to the production of cellular and computer equipment and its success has derived from the strength of its sales.
In this case, Walmart Inc has been in talks with media companies about including real-time entertainment in its membership service, the New York Times reported Tuesday, citing people with knowledge of the talks.
Walmart+ membership costs $12.95 per month and currently includes free shipping on orders and discounts on fuel, as well as a free six-month subscription to the music service. premium of Spotify.
In this sense, today’s audiences have an abundant supply of platforms for streaming, but there is also a fierce competition between companies to stay among the preferences of users, in which several want to venture as Walmart in the transmission service.
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