The year 2020 and 2021 was the year where direct competition to Netflix officially began by other streaming service platforms. Now 2022 is the year where all companies must make adjustments to their plans to advance your business. The most recent is Disney.
The Walt Disney Company is the owner of the streaming platforms: Disney+Star + , Hulu, Espn +, among others. That is why they had the power to report the increase of their subscription plans together.
In addition, the company reported the launch of new cheaper subscription plans that will include versions with advertising of up to 4 minutes for each hour of programming.
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The Disney+ platform, which currently has a single cost of only $7.99 monthly, from December 8 will have an increase to $10.99.
The ad-supported version will have the same cost as the single plan, i.e. $7.99.
Hulu, for its part, already has a version with advertising, so as of October 10, its rate will be: version with advertising $7.99 and version without advertising $14.99 per month.
The sports event streaming service has a version with advertising that will increase de $6.99 to $9.99 from this August 23.
Many consumers are opting to bundle Disney’s streaming services, and prices for some of those deals will change as well. Disney will start offering a bundle that combines the ad-supported versions of Disney+ and Hulu for $9.99 a month, and adding to Espn+ in $12.99 a month.
In addition, Disney plans to charge $82.99 per month for a premium package of Hulu+ Live TV combining ad-free Disney+ and Hulu with ESPN+ and live offers. The current monthly price for such service is $75.99, informs market watch