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A young designer has been commissioned to create what would become Brianda Deyanara’s bag brand, one of the influencers most followed today.
The tiktoker, for now, has established itself with an audience of 340 thousand followers and a cumulative 5.8 million followers.
They create the bag brand of Brianda Deyanara, who currently has more than 50 million followers between Instagram and TikTok.
Ernesto Serna Reyes or “Mr Brander”, as he calls himself on the Chinese social network, is one of the content creators who, in each video, shows a bit of his work and creativity, skills that have earned him, until the moment, 340 thousand followers and a cumulative 5.8 million followers.
It is no secret to anyone that, in these times of social networks and digital platforms, likes, shares, streams either views they mark the success or failure of the so-called content creators, a profession that is gaining more and more popularity among the new generations.
So it reveals Morning Consult consultancywhich details that, in the Latin American region, more than 80 percent of respondents between the ages of 16 and 38 have in mind becoming full-time content creators.
These figures, of course, come as no surprise based on the latest report produced by We Are Social and Hootsuite, which mentions that, in 2021, the number of Internet users grew by up to four percent compared to 2020.
This is how, today, we develop, perhaps, in an oversaturation of content arising from social networks, where audiences, by means of likes, decree who their favorites are.
They create a brand of handbags influencer brianda deyanara
The work of this Mr Brander is, in fact, interesting, because is dedicated to redesigning the logos of some of the most iconic brands in the world, such as Pepsi, Yakult, Gucciamong many others, but since they were luxury brands.
Previously, as part of her content line, she designed Danna Paola’s perfume brand, achieving great acceptance by her followers and, in addition, by several fans of the singer.
@srbrander Reply to @una_persona_comun50 Tag @Danna Paola if you liked the #design ?? #Danna Paola #logos #logo #Logo
Now, in his most recent video, Ernesto Serna Reyes chose the tiktoker, instagramer, podcaster and influencer Brianda Deyanara, who, between TikTok and Instagram alone, has more than 50 million followers.
For this new creative work, the tiktoker, responding to the request of one of his followers, was in charge of making known what Brianda Deyanara’s bag brand would be like. The result is as follows:
@srbrander Reply to @lukas_x_kim Tag @BRIANDA ? if you liked the #design ?? #briandadeyanara #briandadeyanara? #logo #logos #Logo
For content creators, it should be noted that platforms such as TikTok and Instagram are essential today to position themselves in an increasingly competitive market. According to the report The State of Influencer Marketing 2021Instagram and TikTok were the social networks where influencers generated higher income.
Jobs like @srbrander there are likely to be from various perspectives and countries. In the United States, the case of a tiktoker named Emily Zugay has drawn a lot of attention, in addition, among the brands themselves, a creator who, in the same way, redesigns the logos of iconic brands such as McDonald’s, Starbucks, Adobeamong other.
Without a doubt, in the coming years, the power of TikTok and Instagram is likely to grow as platforms that encourage new generations to develop their own ideas.