Feedback after purchase ActivisionBlizzard by microsoft they don’t stop While the $68.7 billion transaction is still pending approval, it has generated a stir on a global scale. For this reason, the number of repercussions caused by the announcement is not surprising, some seriously and others not so much. In the last group we can include the peculiar “claim” that fans make to the Redmond firm: that Clippy (or Clipo, depending on the country) join Call of Duty and other franchises that will come under the umbrella of Microsoft Gaming.
We are speaking in a humorous tone, logically. Just as legitimate doubts have been raised about what a business of such magnitude entails, so too there has been plenty of room for memes and ridicule. And as expected, they have mostly used Clippy, the remembered (and annoying) Office assistant.
Using Clippy to taunt Microsoft and Xbox plans seems like a cheap shot, but it’s not necessarily new. The “mascot” of the most used office suite in the world has been loved as well as hated throughout its existence, and is usually used to ridicule the announcements of the company directed by Satya Nadella. That is why it is also not surprising that the world gamer will not let this possibility escape, after learning of the acquisition of Activision Blizzard.
“INTRODUCE CLIPPY IN WARZONE”, says one of the many tweets on the subject. “Can’t wait for Clippy to tell me to ‘reload’ on the next Call of Duty game. Does this mean we’ll be able to share our kill ratio on LinkedIn?” another user posted. And there have been no lack of images with Microsoft’s virtual assistant saying present at the most inopportune moments; and not only in the shooter war, but also in other Activision Blizzard franchises, such as world of warcraft Y Overwatch.
Behind the teasing of Microsoft is there real fear about the future of Activision Blizzard’s top games?
A quick search In social networks, you can find countless memes related to the purchase of Activision Blizzard by Microsoft. Not all of them have to do with Clippy, that much is clear. And while it’s common for the public to look for the funny side of any relevant situation today (that’s how social networks work, after all), Is there a real fear behind so much humor?
When the deal between the two companies is complete, Microsoft Gaming will get its hands on a truly hellish catalog of intellectual property. We are not just talking about Call of Duty, world of warcraft Y candy crush, but also of crash bandicoot, GuitarHero, Devil Y star craft, among many others. So it stands to reason that jokes are also used as a defense mechanism Given the impossibility of knowing what plans the new owners may have for the future of titles that already have a cult base.
And while it’s unlikely Microsoft will feature Clippy in future Activision Blizzard releases, never say never. After all, those from Redmond have already revived their Office assistant as an emoji in Windows 11 and as a background in Microsoft Teams.