The 2018 World Cup final reached an average television audience of 517 million viewers.
In 2021, FIFA’s marketing rights revenue was over $131 million.
Qatar 2022, is considered one of the most expensive world cups
Since last November 20, the world has turned its eyes to the Qatar 2022 World Cup, so since its announcement the information has spread through all the media, especially the world press. Once again, a story draws attention, and it is a peculiar headline with which an Australian media outlet decided to ask citizens to make a voodoo doll for Lionel Messi, after the confrontation between the Australian team and Argentina, against the second round sporting event finals.
Nowadays, talking about football and not thinking about Messi is almost impossible all over the world. After being considered one of the best footballers of the current era, the Argentine is also feared by many.
Lionel Messi has become a soccer star, which is why his market value has also increased. Given this, the portal transfers He has specified that the player is worth a daily total of 41 million euros per year, which is undoubtedly a higher figure than any complete team.
In that sense, The oceanic squad that Messi’s team will face this Saturday has a more powerful squad than the Emirates. The ‘kangaroo team’ has a price tag of 40.05 million euros, according to Transfermarkt.
Australian press releases headline for Messi
The press of the oceanic country knows how important the Argentine striker is, so he resorted to different methods to “puncture” the captain of the albiceleste team.
With a touch of humor, this Saturday’s edition of The West Australian newspaper showed on its cover a drawing that pretended to be a doll of the captain pricked with pins. The famous black magic of voodoo.
“Help to ‘puncture’ Messi”, reads very large in its headline. Another text, with a yellow background, explains the illustration: “Yes… we have used a voodoo doll to help our footballers beat the greatest of all time.”
In the peculiar headline, the medium asks the readers themselves for help to copy the method and with that make the Australian team win.
“To even the odds, The West Australian urges readers to stick pins in the Messi voodoo doll on the front page of Saturday’s paper to help our Socceroos beat the greatest of all time. It might be enough to scramble your goal-scoring radar!” the article reads.
Likewise, the press explains that “after all, they face not only the third team of the ranking world, but also Lionel Messi, perhaps the best player of all time”.
“To beat Argentina, not only will you need a bit of luck, but a bit of magic would also do,” they add.
The West Australian is urging readers to stick pins in a Lionel Messi voodoo doll on the cover of Saturday’s paper to help the Socceroos beat Argentina and the player many consider the Greatest Of All Time.
— The West Australian (@westaustralian) December 3, 2022
The headline has been taken humorously by many Argentine media, which replicated the news. But it has also quickly gone viral on social media, drawing the attention of the digital pulse, which although it seems like a humorous cover, others found it crazy.
“Now yes, sister witches, prepare those freezers that today the kangaroos have to leave frozen hahaha,” says an Internet user on Twitter.
“The Australians are doing VOODOO MAGIC TO MESSI, today they are witch sisters, we have to start curing him now, spread the word. Today they become heroines”, says another Internet user.
“The Australians calling to do voodoo on the Messi doll. I want to kiss you goodbye, you don’t know the EVIL PORTAL that you just opened on Argentina’s Twitter”, wrote another Internet user.
Again, social networks play a very important role when it comes to disseminating and viralizing news, especially when there are these types of events that the world is watching.
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