Guillermo Perezbolde
Author of the book Metaverso the business of virtual reality, speaker, founder and CEO of Mente Digital, former president of the American Marketing Association chapter Mexico. He has received numerous awards, such as the best postgraduate professor at Tec de Monterrey and the Gunther Saupe Award for his career in Marketing. *The opinion columns reflect the individual thinking and personal tastes of the columnists, which are not necessarily shared by the Merca2.0 team.