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marketstatsville has carried out sports sponsorship measurement activities, revealing how important communication through sport is.
transfer markt He carried out a projection in which he realized the value of national soccer teams.
An interesting story was written in networks, about a cat that was attacked by the employee of the Brazilian team.
What began as an assault on a cat ended up being called as damnwhich led to Brazil to lose in Qatarending the opportunity to win a precious trophy, for the best valued team in Latin America.
If we see projections of transfer marktthis firm placed the Brazilian team as the most valuable in Latin America, this based on an estimate that gives it a value of 1,140 million dollars, while the Mexican team reaches a value of just 200 million dollars.
Given this figure, it is clear how valuable thinking about communication has become and not only that, the ability of consumption to detonate around soccer teams, where experience is paramount in brand communication and where it is expected in the ability to scale a message, especially from segments such as sports sponsorship.
Faced with this scenario, there are increasingly important activities to be carried out, including those that have been consolidated by taking advantage of sporting events to carry out activations such as those that have measured marketstatsville.
The platform warns that income from sports sponsorships will go from 64 billion dollars in 2021 to 112 billion dollars in 2030, in a scheme that has become central in the way of communicating a brand, especially when interest scales part of the brands.
“The sports sponsorship market was estimated at $64.8 billion in 2021. The industry is expected to grow 7.5 percent through 2030, reaching a value of $112.2 billion.
The “curse of the cat” is fulfilled
The “curse of the cat” is a trend that is growing on social networks, after the failure of the Brazilian team in Qatar, after an employee of the South American team attacked an animal that appeared at the conference.
After the aggression, the national team did not take any sanction against Vinicius Rodríguez, who happens to be the press officer of that team, so now that Brazil has failed in the World Cup event, users on social networks assure that it is a phenomenon called the “curse of cat”, as a consequence of the aggression that was made against the animal.
THIS HUMILIATION THAT THEY DID TO THE CAT WILL BE HIS CURSE.
THE CURSE OF THE CAT FOR BRAZIL.
THEY WILL NOT WIN THE WORLD CUP.
I SIGN. pic.twitter.com/Fwewo0KRcB
– many paquiao (@ manypaquiao6) December 8, 2022
The cat’s curse came true. Brazil eliminated from Qatar 2022. pic.twitter.com/WTuDD72G0p
– Ricardo Cariño (@ricardocarino) December 9, 2022
THE CURSE OF THE CAT WAS FULFILLED!! BYE BRAZIL!!! pic.twitter.com/RDtfgucexw
— ༺Holy Nebulae༻ (@HolyNebulae) December 9, 2022
This is not the only trend that has been triggered on social networks against pet aggression. In Mexico, the reactions against +kota, a chain of stores dedicated to the commercialization of companion animals, which earned calls to be canceled by consumers, became a trend when videos of how they attacked the animals they had at their disposal went viral. sale by employees.
With these cases, it is important to understand from which elements new consumption patterns are defined, which have helped to understand the successes in communication, which without a doubt are escalating more and more.
