The European esports team Team Vitality announced via social media, its three-year partnership with the Tezos blockchain.
This new partnership is intended to give fans more ways to connect and interact with the organization’s star athletes.
The Vitality team, which competes in major global licenses and competitions, will provide Tezos on behalf of the club’s athletes and ambassadors with brand visibility in the esports ecosystem, and together with it, show their fans all the benefits of blockchain and the importance of using and developing it responsibly to create an engaging fan-centric experience.
“2022 is expected to be the most important year in our history. The opportunities that Tezos can provide to strengthen relationships with our fans are incredibly exciting and we are immensely proud that Tezos is joining us on this adventure, ”said Nicolas Maurer, the Director of Team Vitality.
As for Tezos, this technology partnership is one of the first steps in the rapidly expanding esports sector. This industry and video games worldwide from Team Vitality, consider it key and with many opportunities for the blockchain world, for which they assure that Tezos is committed to fervently supporting them.
New year, new beginnings.
We are happy to welcome the @tezos ecosystem as our main partner to create the future of our fan experience together 🤝 pic.twitter.com/ERP9qw8s4Q
– Team Vitality (@TeamVitality) January 6, 2022
Mason Edwards, who is chief of staff for the Tezos Foundation, commented that he saw the partnership as an important step for the largest esports team in Europe.
“As the blockchain and gaming industries continue to build a future, they focused on fans and gamers. Team Vitality’s decision to choose Tezos blockchain as a technical partner is another sign from the established and growing gaming industry that low emissions, scalability and ease of use are the key drivers for the next wave. of adoption of blockchain technologies. I am delighted to see Team Vitality join the Tezos community, ”he added.
Finally, it should be noted that it would not be the first time that Team Vitality flirted with blockchain technology since since the middle of last year they have had a fan token of the Chiliz ecosystem on the Socios.com platform, and at the time of writing this Note, it had a price of USD 0.8062 according to data from Coinmarketcap.
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