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At least 60 percent of households in the world have pets.
It is estimated that 2.2 percent of companies are adopting pet friendly marketing.
Businesses and brands that decide to be pet friendly obtain greater benefits.
Today’s society has stood out for being increasingly tolerant and not supporting social injustices. That is why it is normal to find stories like the one that went viral on networks, where a street “loin” touched everyone for sleeping in the window of a store and the business won applause on networks for being pet friendly.
Inclusion issues are gaining more strength in all industries, which is why more and more people defend those companies that join social causes and defend the most defenseless.
One of these issues is pet friendly, since pets and especially animals have always been a struggle for many people and organizations. We can mention that Pet friendly refers to the ability of any business, public space or service to not only accept pets, but also to be adapted to their needs.
Added to this concept are the initiatives that many brands, businesses and companies are carrying out to care for and find a home for homeless puppies and cats, which is why they are already appearing on social networks as department stores, protecting and feeding these homeless pets.
Street “Lomito” softens by sleeping on a store sideboard
In a video shared on TikTok, a clothing store won applause from netizens by allowing a stray dog to rest on its sideboard.
The case, which occurred in a store in Colombia, generated hundreds of reactions from Internet users, who thanked the store managers for allowing the loin to sleep in it.
In the video you can see the cute furry very relaxed taking a break inside the store.
You can also listen to an audio in which the dog supposedly says that it will enter to steal some air and hopes that no one notices that it is inside the store.
“I love you puppy that steals air”, reads the description of the video, which has 2.5 million views and various comments.
In the recording you can see appreciating the furry face up, with his eyes closed and sleeping soundly, because nothing could disturb him.
@osogabiI love you puppy that steals air ❤️
“I love sites that are understanding and generous with their space for puppies, I automatically want to go shopping there to help with my purchase,” read one of the comments.
“Tenderness, thank you for letting me steal air and rest easy, blessings,” wrote another Internet user.
“How pleasant, how beautiful, thank you for not throwing him out and giving him a little time for his nap, God Bless you,” read another comment.
It is not the first video of this style to go viral on networks, as an example of several homeless puppies that are being treated at various Banco Azteca locations and even videos of loins and cats that have their houses in various Oxxos and even their uniform from the brand.
And this is how social trends continue to be a feature that is highly sought after by people, and that can be a very special tool for consumers.
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