Index hide3 The Merlina series broke a record for being the most viewed, managing to accumulate 341 million hours of viewing.
In 2022, Starbucks has had net income of approximately $32.3 billion.
The chain has around 746 Starbucks stores in 61 cities of the Mexican Republic.
The Merlina series broke a record for being the most viewed, managing to accumulate 341 million hours of viewing.
starbucks devised a creative strategy so that its clients can take a keychain of the famous Melina series.
the company of starbucks has been successful with merchandising, In addition to its representative glasses and thermos, its key chains Bears bearistas They have been in great demand.
These keychains usually appear for special seasons and with different themes, among these are those of Halloweenstore anniversary, summer one and recently sold out quickly for Christmas as people usually line up early to grab the new seasonal items of the season.
This chain is really the most popular coffee shop in the world, this store has positioned itself in the best way because over the years it continues to lead in sales, it has a strategy very similar to that of Oxxo since they have implemented a large number of establishments, sometimes on every corner so that the consumer has the opportunity to buy easily as well as appearing as a constant option.
The pandemic of COVID-19 had a negative impact on sales of starbucks since this was reflected notably in sales.
In 2022, Starbucks net income rose to a notable $32.3 billion, about $3.2 billion more than in 2021. 2020 represented a slack season of earnings, totaling approximately $23 billion, according to fiscal activity. .
This famous chain has around 746 Starbucks stores in 61 cities of the Mexican Republic, which represents 54.6 percent of the coffee shop market. It was planned that this chain would have a thousand chains operating, however this plan was affected by the pandemic.
Starbucks creates a strategy for its customers to win Merlina keychains
The starbucks chain has implemented a strategy to attract more customers, compensating them with a merlin keychaina series that has had immediate success, in addition to gaining popularity due to its famous dance.
The Merlina series played by Jenna Ortegabroke a record for being one of the most watched on Netflix, since it is the most watched English production in a single week in the history of Netflix, managed to accumulate 341 million hours of viewing, surpassing the fourth season of Stranger Thingyeswhich had 335 million.
Because of that the company starbucks has decided to collaborate with this successful series, since its clients only needed to snap their fingers to the beat of Merlina’s music to win a key ring with the iconic hand of said series.
It should be noted that this is only available in Argentina at the moment, since several people have done it and it has caused confusion and ridicule.
@somirouse Available only at @starbucks on Av. Callao and Av. Santa Fe 🏼🏼 #merlina #starbucks #fingers #fingers ♬ Addams Family Theme – HeathisHuman
Many Mexican Internet users have insisted in the comments that this should be available in Mexico, however it is a strategy of Starbucks Argentina.
Renowned companies have sought to reward their customers through creative strategies, such is the case of Kentucky, which recently did something similar, asking its consumers to sing a rap to earn a discount on a food package from said chain. fast food, so several rappers did their best.
@el_parakeet Shall we rap somewhere else?😂 #crzgf #for you #kfc #viral #rap ♬ original sound – El.Parakeet
implement this type of strategies can help clients bring out their most creative side, this usually has a positive impact as this usually encourages clients to do their best to be rewarded, plus they will spread the word to others quickly. The Merlina series is currently very popular, so everything that has to do with it can have good impressions and that starbucks he knows.
He throws a ‘Merlina’ themed party and viralizes the Netflix series
Pick up a Starbucks cup from the trash and deposit coffee from OXXO; just for a selfie
Merlina, the spin-off of Los locos Addams, has a release date on Netflix