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Starbucks recently launched a new drink for “Barbie”, which is made from vanilla cream, 3 vanilla pumps, 3 raspberry pumps, milk half and halfmixed pitaya and whipped cream with sprinkled pitaya.
Starbucks registered lower sales in the United States in February 2023, due to the weakness of the Chinese market.
Starbucks together with Alsea wants to increase its revenue through its alliance of more than 20 years to jointly operate 2,000 stores worldwide by 2025, according to information from both companies.
Starbucks is a beverage brand specializing in coffeewhich was born at 2000 Western Avenue, which began selling coffee beans to go, its founders were Jerry Baldwin, the violinist Zev Siegl and the writer Gordon Bowker, who decided to create the company which has had great successes throughout through his trajectory.
Besides, Starbucks has 763 branches in Mexico which are distributed in the 32 states of the Mexican Republic where it sells around 100 million cups of coffee a year, according to information from the company itself. Last year, the cafeteria had a great growth in sales in Mexican territory along with other brands such as: Vips and Chili’s, according to data from the cafeteria.
Last year, Starbucks reported net income of $814 million where their sales increased by 19% with which they gradually recovered after losing money during the Covid pandemic. Likewise, the cafeteria increased its costs in drinks, justifying the losses that occurred during the confinement from 2020 to 2021.
The company of United States founded by Jerry Baldwin, Gordon Bowker and Zev Sieglis characterized by launching new drinks according to the season, however, its great income is in the month of December, since its Christmas flavors have given great surprises to its customers along with the designs on the glasses according to the month seed, reports the company in its statistics.
On the other hand, the Starbucks seeks to reward its most exclusive customers through an exceptional experiencewhich may have great benefits, according to information from Antonio Romero, general director of Starbucks in Spain and Portugal.
“At Starbucks, we’ve always believed in the power of connections around a cup of coffee to make people’s days brighter. And today, more than ever, we’re proud to say that we’ve taken this to the next level. Starbucks Rewards is a complete experience that we have created with every detail in mind, so that each visit is special and unique. And it is a commitment that will make all our customers feel more part of this great Starbucks family.”assured Antonio Romero, General Director of Starbucks in Spain and Portugal.
Now so that you can enjoy the benefits that Starbucks will provide you, you just have to enter the Starbucks Rewards application where customers accumulate points for each purchase made and these stars must be exchanged for a free drink and other exclusive products that the stores have available.
This way, Starbucks seeks to attract its customers in order to add more and improve quality of service placing itself in a good sector in the sales market.
