It seems that Sony would be trying to hinder the growth of Game Pass using a new market figure: paying some developers for “blocking rights” to prevent them from adding content to Xbox Game Pass. Last month, Sony told Brazilian regulator CADE, which is investigating the acquisition, that the acquisition could influence gamers to switch from PlayStation to Xbox.
At the time, he argued: Call of Duty is so popular that it influences the choice of console users, and its community of loyal users is deep enough that even if a competitor had the budget to develop a similar product, they couldn’t rival it. Microsoft took the trouble to respond to this, denying the claims, and also adding one more novelty: that Sony would be trying to hinder the growth of Game Pass.
Sony would be trying to hinder the growth of Game Pass
In a 27-page document related to the acquisition, Microsoft has responded to CADE denying Sony’s claims. In the report, Microsoft pointed out that Sony is isolated in this understanding, since no other developer shares that vision, in addition to even contradicting itself in its response to the letter. Microsoft claimed that Sony doesn’t want Call of Duty games to help grow Xbox Game Pass because it doesn’t want to compete with Microsoft’s subscription service.
Microsoft claims that buying Activision will not give them a competitive advantage
As Microsoft has said in response, the problem is that Sony does not want attractive subscription services to threaten its dominance in the market for the digital distribution of console games. And things get bigger if it turns out that Sony is trying to hinder the growth of Game Pass. The entire report indicates that Sony refuses to change its business model, or expand it, and feels threatened by this new market that Microsoft is consolidating.
Microsoft also claimed that the conclusion of exclusivity agreements has been at the core of Sony’s strategy to strengthen its position in the games industry, and that in addition to having its own first-party exclusives, it also has exclusivity agreements with third-party publishers in which it includes that its content cannot help the growth of Xbox Game Pass.