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As part of its strategy for the Super Bowl, FOX Sports chose the MS Band to kick off its broadcasts.
In Mexico, the NFL is the second most watched sport by fans, only behind Liga MX and soccer.
In the middle of Rihanna’s performance at the Super Bowl, the focus is now on the MS Band, generating a great conversation among tweeters.
The Rihanna show ended and, as expected, the conversation in the digital section, far from over, continues to generate all kinds of comments, criticism, ridicule and other information.
It is nothing new, because let’s not forget that, currently, social networks play an essential role in people’s daily lives. In accordance with Data Report dataInternet users spend up to six hours a day browsing the net.
Now, if there is a social network where the conversation practically does not end, it is Twitter, the platform owned by Elon Musk that is a specialist in creating threads of opinions that, on many occasions, go viral.
Starting from this premise, at a time when the Super Bowl is a trend both on Twitter and on other platforms such as TikTok, Facebook, etc., the Rihanna theme has left a wave of comments of all kinds, positive and negative.
And it is that, while there are those who defend the presentation of the singer from Barbados, another group of tweeters were not satisfied and, after their “disappointment”, they have positioned the name of Banda MS within their conversation.
Rihanna vs. MS band; this is what netizens choose in Super Bowl
Weeks ago, it was announced that the Banda MS would be part of the “Super Bowl”, this, as a strategy of the FOX Sports chain to start its transmissions.
A dream. An obsession. A championship. ???@MS BAND, @BlessdOficial and @vmorettii present the #SuperBowlLVII in @FOXSports. ? #NFLenFOX #NFLeros @MundoNFL
You can also see the #SBenFOX for your FOX Sports App: ? https://t.co/LyhTbK5KE2 pic.twitter.com/LXmYKBxtWr
– FOX Sports (@FOXDeportes) February 12, 2023
Now, after the presentation of the interpreter of “Umbrella” concluded, the discussion and/or conversation among Internet users has focused on a particular topic: Rihanna vs. MS band.
The Sinaloan group, according to what can be read in some tweets, has positioned itself after several Internet users described the Super Bowl halftime show as “boring”, which is why there are those who say that “they would have better invited to the MS Band”, among other comments.
Simple boring without a joke they would have put the MS Band
— Gerardo Morales (@Gerardo35984400) February 13, 2023
Alch up the Banda MS does better halftime
— ???????? (@maudgz_) February 13, 2023
It has been the best show in several years and that was not a big deal. Banda MS would have been better with a romantic mix, really.
— Sexy Dexy (@Lucho_x_Vivir) February 13, 2023
Better I would have taken the MS band!!
— Jared Garber wife (@maferguzman1005) February 13, 2023
The MS band would have given more of a show.
— Medialization is killing us. (@doemtz_) February 13, 2023
In short, since the last World Cup in Qatar, it has become clear that social networks are much more than a window for interaction; Today, we are talking about large and important positioning platforms that, in times of digitization, work as a great tool for brands and their own strategies.
That said, the MS Band has gained significant publicity in the midst of a scenario as relevant as the Super Bowl, the great NFL event that, in Mexico, has a great following, since, according to official information, it is the second sport most watched by Mexicans, just below soccer.
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