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The fact of seeing Salinas wearing a pair of tennis shoes occurs in his shelter due to the positive he presented in the current contingency.
The communication of Ricardo Salinas as a businessman through networks has earned him a definitive weight in the interaction as a billionaire influencer.
Let’s not lose sight of the impact that a simple mention has through social networks.
Businessman Ricardo Salinas, who is a great promoter of the purchase and investment in cryptocurrencies, has promoted a strange brand and has only needed to put on some shoes for the publication before his almost one million followers.
What is important about this measure is the capacity with which a brand ends up being relevant in consumption, due to a simple mention and how conversation is generated around it and among the community, especially due to the commercial narrative with which it is launched on the market.
With this in mind, the category of billionaires with great influence on networks shows the importance of communication in this segment, the same with Salinas in Mexico or Elon Musk in the United States.
A shoe with a unique promotion
This is the second time that Ricardo Salinas ends up promoting a shoe brand for the least expected possible reasons.
During the protection that the businessman maintains for the positive that he gave in contingency, he was shown wearing a pair of shoes whose brand is very unique, since it is the Atoms firm.
The pair of tennis shoes he is wearing are a :Model 000 Bitcoin with a price of 129 dollars and the brand that has all kinds of products for sale, assured that in collaboration with Anthony Pompliano they devised the pair of tennis shoes as a strategy to generate culture regarding digital currencies and the economy that have detonated around them.
After the spread of the pair of shoes, the conversation has not been long in coming and the entrepreneur’s followers have generated all kinds of comments that highlight the product and how a post by the person with the greatest influence in the market ends up impacting the consumer.
Invariably there are various exercises before which we can demonstrate the effectiveness of social networks for a business, but the most important thing to understand in this work is to measure the value of communication in social networks and how they better integrate the interest in a product, from the history that this stars.
Those groupers!
– Ricardo Salinas Pliego (@RicardoBSalinas) January 16, 2022
Products in the language of influencers
Communicating in the language of influencers has been determined more and more as an exercise that has no qualms, on the contrary, it is increasingly determined to understand what is bold and what ends up being a lousy bet when communicating a product.
Under this scheme we already find a series of guidelines that today reveal to us how important the digital medium becomes for a brand, for example, from the perspective of influence it has been possible to patent a series of resources that are not wasted, for the On the contrary, they become activities that today do not disappoint, on the contrary, they become important guidelines, which define the importance of communication with the consumer and more than that, the ability of a product to achieve escalation of the hand of narratives of influencers in the market.
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