- Index hide1 Salinas’ position has been a very important precedent in the value of personalities issuing positions.2 This case reminds us of a very important point and it is what is unleashed from knowing facts such as Ricardo Salinas’ investment in the country.3 Ricardo Salinas shared a brief message on networks to Elon Musk, when talking about the opening of his Gigafactory to the country.
Salinas’ position has been a very important precedent in the value of personalities issuing positions.
This case reminds us of a very important point and it is what is unleashed from knowing facts such as Ricardo Salinas’ investment in the country.
Elon Musk will arrive in Mexico with a gigafactory and the owner of Tesla already motivated the opinion of Mexican billionaires such as Ricardo Salinaswho shared a brief message on networks.
In Mexico, the persons of interest who attract attention due to their fortune have been, according to Forbes, Carlos Slim, who in 2022 had a fortune of 81 billion dollars; followed by German Larreawith a fortune of 30 billion dollars and Ricardo Salinas, with a fortune of 12 billion dollars.
These antecedents show us how important communication has become in the market from widely known voices.
“Elon Musk you are already Mexican”
Elon Musk will be a personality of interest in the near future in Mexico and the billionaire has already received welcome messages from Ricardo Salinas, who already has his opinion of the opening of his assembly plant in the country.
very good for @elonmuskwelcome private investment.
They will build it on time, without corruption, with the best engineers in the world, they will deliver it without making a scandal, it will be a great business, it will produce thousands of good jobs and it will cost what was budgeted or even less. https://t.co/HZ8A1jR46P
– Don Ricardo Salinas Pliego (@RicardoBSalinas) March 2, 2023
It all happened when the follower of Ricardo Salinas Liro (@ZeusR63701493, Twitter) asked him what he thought of the arrival of the Tesla plant in Mexico.
In response, his message to Musk cites the following:
“Very good for Elon Musk, welcome private investment. They will build it on time, without corruption, with the best engineers in the world, they will deliver it without making a scandal, it will be a great business, it will produce thousands of good jobs and it will cost what was budgeted or even less”, he explained.
The message is an interesting position from a Mexican billionaire, who, like Musk, have found in Twitter an interesting scenario for the communication of your personal brands.
This is not the first time that Ricardo Salinas has ruled on Elon MuskIn fact, it has been one of the main promoters of the businessman, in situations such as the occasion on which interest in buying the social network Twitter was learned, which he finally bought.
Like Salinas’s position on Musk, who is a well-known personality in the world leaving investment in Mexico, also great personalities such as the architect Norman Foster They have come to Mexico to present their project for the failed New Mexico City Airport, which, like Musk, has attracted the attention and opinion of billionaires.
The project presented and marked by the architect’s arrival in the country, represented a very important moment in the history of Mexico in terms of infrastructure, drawing the attention of great personalities such as the billionaire Carlos Slim.
There are relevant cases of how to position a brand, where one aspect draws attention in the segment and it is the one that has to do with the way in which tremendously important consumer characteristics have been defined today.
The arrival of great personalities in Mexico, both for their talent and for their investment, is part of a scheme that allows us to understand the role of innovation and how it is that more and more relevant consumption exercises have been proposed in the market.
With this in mind, the interest that consumers have in carrying out tasks that become transcendent in consumption and pose crucial tasks in the way the market develops is clear, reacting to the effect that these great personalities have in conversation.