In the past on more than one occasion it has been said that social networks are not enough to move the business of a company. The truth is that this premise has remained in the past and hundreds of brands have shown that good management of these assets can translate into attracting new and valuable customers. Ricardo Salinas Pliego, owner of Azteca Bank he knows it very well.
For some years now, this businessman has stood out for something more than having in his hands some of the most valuable and recognized companies in the country.
The management of his official Twitter account (which he claims to manage himself) has on more than one occasion put his brands in the conversation of hundreds of people where, although not all experiences have been positive, on more than one occasion they have seen their business intentions benefited.
BBVA, the best letter from Banco Azteca
An example of the above ends this Sunday, after various users presented problems with banking services, suffering the crash of the app BBVA, as well as problems with making purchases and withdrawing cash at ATMs, according to what was reported by users themselves on social networks.
In the midst of these complaints, the owner of Banco Azteca decided to join the conversation as it has become a custom.
In this way, Salinas Pliego wrote: “@BBVA_Mex At this time with its App, ATMs, page and all its systems down, it failed them for 3 days for the fortnight. Let’s go #Bancomer we expect more from you !!! ”
This message accompanied a gift that showed a primate with oxygen connected, and then added another tweet to the thread in which he shared the link for the Banco Azteca app.
.@BBVA_Mex At this time with its App, ATMs, page and all its systems down, it failed them for 3 days for the fortnight.
Let’s go #Bancomer we expect more from you !!! pic.twitter.com/ejK6uh50F8
– Ricardo Salinas Pliego (@RicardoBSalinas) September 12, 2021
It’s not the first time
The event generated all kinds of comments where while some users took the opportunity to report some failures of the Salinas Pliego bank, others decided to reinforce the entrepreneur’s premise, indicating that it is an app with great service and that “it does not fail in fortnights “.
The truth is that this is not the first time that Salinas Pliego refers to a matter of this nature but in the opposite direction.
A few months ago, the businessman attacked Citi Banamex, as well as BBVA Bancomer itself.
The truth is that far from being against or in favor of the position of Salinas Pliego, the reality is that the businessman gives a lecture on the management of social networks, especially when it comes to promoting their companies, which is undoubtedly a strength in communication issues, where by adding a bit of humor to the situation he has managed to cushion the blow for his companies on more than one occasion.
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