Miguel Torruco Marqués, head of the Ministry of Tourism of the Government of Mexico (Sectur), announced the International Tourism Fair (FITUR), held from January 18 to 22, allowed Mexico to present its tourism proposal to the world with great success. The pavilion dedicated to Mexico was the largest in Latin America!
FITUR 2023 was held at the IFEMA venue in Madrid, Spain, with the aim of motivating the arrival of Spanish tourists and other nationalities to Mexico. The national delegation was made up of 275 people and included: representatives of the three levels of government, directors of companies and associations, and tourism service providers.
In 105 FITUR stands, Mexico once again exposed to the world its great cultural and natural wealth that makes it one of the countries with the greatest tourist offer. Of course, Unknown Mexico was there to proudly promote our country to travelers from all over the world.
Tourism in Oaxaca will be promoted and promoted by Mexico Unknown
He highlighted the signing of a letter of understanding between the Secretary of Tourism of the State of Oaxaca, Saymi Pineda VelascoY Mexico Unknownrepresented by Jose Luis CachafeiroCEO of G21 Communication. The firm’s objective is to collaborate in the structuring of projects related to the dissemination and promotion of oaxaca.
The Mexican pavilion, the largest and most diverse in Latin America
The pavilion destined for Mexico became a space for tourist activities, for which gastronomic, artistic and cultural presentations were held. All this accompanied by the color and the party that characterize our homeland.
Of course, the diversity of Mexico was also manifested, an example of which was the tasting of the delicious mezcal from Oaxaca, as well as tequila from Jalisco, accompanied by the music and tradition of their respective regions.
Mexico’s participation in FITUR 2023 was a success! Through a press release, the Ministry of Tourism of the Government of Mexico announced the conclusions of the tourism representatives of the three levels of government.
The president of the Association of Secretaries of Tourism (ASETUR) and Secretary of Tourism of Nayarit, Juan Enrique Suárez del Real Tostado, highlighted the work of concentrating the great offer of Mexico in the pavilion to do more promotion in the Spanish and European market, one of the major emitters.
“Being with the largest pavilion in the history of FITUR has allowed us to create more collaboration agreements that generate development for all destinations. It is a very successful fair with a large number of agreements and results for each of the states that are represented”, he commented.
State tourism secretaries applauded Sectur’s efforts
Saymi Pineda Velasco, Secretary of Tourism of Oaxaca, thanked the invitation to attend the 43rd edition of FITUR to present the culture, tradition and hospitality of the people of Oaxaca in its 6 Magical Towns, 11 archaeological zones, 8 Protected Natural Areas and 10 tourist routes , but above all the rich gastronomy and good mezcal.
During FITUR, the Tianguis Turístico México 2023 was promoted
The Secretary of Tourism of Mexico City, Nathalie Desplas Puel, recognized the priority of participating in FITUR after the pandemic. She highlighted the large influx of visitors to the fair, to whom she showed the attractions of Mexico City, as the city that has everything. It should be noted that the Mexican capital will host the Tianguis Turístico México 2023 from March 26 to 29.
FITUR 2023 was attended by the governor of Quintana Roo, Mara Lezama Espinosa, who invited Spanish tourists to discover the attractions of the state that will soon be connected through the Mayan Train, an emblematic project of President Andrés Manuel López Obrador. The mega-project is expected to be inaugurated at the end of 2023.
For his part, the head of Sectur Chihuahua, Edibray Gómez Gallegos, specified that at FITUR it was possible to make alliances with other businessmen from other countries, in addition to Spain, and highlighted the work in unity to promote national tourism.
Le Roy Barragán Ocampo, Secretary of Tourism of Zacatecas, promoted the city of Zacatecas, listed as Cultural Heritage of Humanity. He indicated that the synergy that has been achieved with Sectur has contributed to boosting tourism in the entity.
Mexico a destination for travelers from all over the world
The head of Sectur Baja California, Miguel Aguiñiga, applauded the attendance at FITUR as an opportunity to carry out negotiations with the main tour operators in Spain and Europe to position Baja California on the map and boost air connectivity.
Meanwhile, Célida López Cárdenas, Secretary of Tourism of Sonora, recognized the initiative and leadership of Miguel Torruco Marqués for the great pavilion as part of the new tourism promotion strategy.
Adriana Vega Vázquez Mellado, Secretary of Tourism of Querétaro, commented that she was very happy and grateful to be able to participate with Secretary Miguel Torruco for his hard work to position the entity’s tourism with more strength and product.
The presence of Mexico at FITUR 2023 is a success
FITUR 2023 took place from January 18 to 22, in Madrid, Spain, during these days the Secretary of Tourism, Miguel Torruco Marqués, led the delegation from Mexico made up of representatives of 17 states, both from the public and private sectors, and witnessed the important agreements and agreements that the different destinations of the country entered into to encourage the arrival of tourists.
Rodrigo Osegueda Philosopher by training. Contemplate the soul and imagination of Mexico.
