- Index hide1 studies like “Digital Marketing Megatrends for 2020” They realize how important content has become today.3 One element that has escalated in content consumption is discovering the paid offer through conventional social networks.
studies like “Digital Marketing Megatrends for 2020” They realize how important content has become today.
onlyfans It has established itself as a creative resource to obtain income with content.
A “skirt” surprised with its beauty while they discovered it butchering a chicken, to later find out that it is a content creator in onlyfans.
His case joins that of personalities such as Diego Ballezawhich make contents in onlyfans and they resort to creative activations in traditional social networks, to publicize their work, which can only be consulted if you pay to access it.
These cases are important reminders of how important it is to undertake content generation and leverage it with tools with high doses of creativity.
Skirt on OnlyFans
A woman pretended to be a skirt to join the trend on social networks, where we discovered stories of personalities who attract attention for their physique by carrying out ordinary activities.
The case in question is carried out by Karen Canelon (@heykeren__, instagram) with a video that has over 119,000 views and where we see her trying to fillet a piece of chicken.
With the copy where it reads “Who else prefers breasts?”, the video was presented where the woman is discovered inside a neighborhood chicken shop, where a supposed client enters to ask for two little legs.
“When I think about it, I’m going to want two breasts,” the man who apparently wanted to make the purchase with the content creator can be heard saying.
The occurrence is none other than an idea with which this content creator launched to promote her OnlyFans account
Using content as valuable marketing strategies has supported research such as “Digital Marketing Megatrends for 2020”. This document found that a majority of 17 percent considered content marketing to be the most effective strategy.
“Content marketing was believed to be the most effective digital technique based on responses from global marketers in early 2020. When asked to identify the single activity they thought would have the greatest business impact on their own businesses or of their clients, 17 percent said content marketing. After that came marketing automation, big data, AI and machine learning,” said Valentina Dencheva, an analyst at Statista who presented the previous study exclusively to subscribers to this platform.
This case draws attention because it shows us how content creators are promoting their paid accounts on social networks where the approach to these personalities follows rules that prevent physical exposure or the use of words alluding to controversial issues such as sexuality, for what is tremendously creative the activation that these personalities deliver.
When reviewing these cases, a very important element is demonstrated and it is the influence achieved by personalities with a whole battery of contents that manage to scale their value in the market and, most importantly, allow them to innovate in the market with strategic resources.
The best example of this creativity along with strategy, which reveals how content creators are immersed in marketing, is offered by Diego Balleza, a Mexican Olympic diver who migrated to said paid content platform to earn money and finance competitions in which that represents the country, due to federal budgets co-opted by the authorities of said organisms.
With this in mind, an interesting market exercise is evident and it is the one that has to do with the way in which brands are integrating with audiences through notable tasks in the form of developing ideas.