Peugeot has been completely transformed. The León firm, after suffering a serious design crisis, found a new path that is taking it down new uncharted paths. Now, with the new 408, it has also reconceived the concept of sedans, saying goodbye to mythical bodies.
Peugeot, one of the quintessential French brands, has been completely transformed. The firm of the Lion has just presented a new model that completely redefines the concept of sedan, a mix of concepts in which the brand seeks to differentiate itself from the most direct competition.
Internal studies confirm that traditional sedans already they have no place in the compact market, so it is necessary to search for new formulas. And the French have found her with the new 408. The sedan shape is maintained, but the Gauls have chosen to increase the height of the bodywork to the ground just enough to convert a model that aspires to be one of the best sellers in a crossover and not get fully involved in another of the goose that lays the golden eggsthe 3008.
The arguments of the new Peugeot 408, enough to eliminate the 508
But it is not only that, but the brand has also completely renounced the models classified as “special” such as coupes and cabrios. Gone are they these models, which had no signs of returning, not even the Peugeot e-LEGEND as some pointed out when it was presented four years ago. However, sedans are increasingly in the doldrums and general manufacturers -Peugeot’s rivals- are dispensing with them and not only in the compact segment.
Also in the D, like the Passat, which is why those of the León have positioned this model in a higher step than the compact ones, arising the big question: Will it be the model that ends with the 508? The flagship of the range is close to its mid-life update, a partial renewal that should arrive next year.
Of course, Peugeot does not confirm or deny about the future of the 508, but the truth is that, today, does not have a planned replacement following the current approach and that its future is hopelessly electric. It is the only solution for his survival, although he will also be forced to climb one more position in the range and rise to a new level. marking a space of separation with the new 408because this model will also have a confirmed electric variant, the e-408 that will arrive at the end in 2024.