In 2022, 987 thousand 412 economic grocery units were registered in Mexico.
The States of Mexico is the one that registers the largest number of places of this style with 160,446.
Mexico City is the second place with 84 thousand 019.
Ingenuity and creativity is one of the characteristics that must exist when creating a business. Given this, there are many Mexicans who have decided to have a place, be it food or the well-known grocery store, which even surprises with its name and creative logos, such as the one they named “Ozzo”, replacing the brand iconic “Oxxo! With tradition and ingenuity.
In Mexico and in several places in Latin America, small and medium-sized businesses that offer everyday products are known as “grocery stores”. whether they are groceries, cleaning supplies, alcoholic beverages and all kinds of merchandise of that type.
According to data from DENUE in 2022the Retail Trade of Groceries and Food registered 987 thousand 412 economic units. The states with the highest number of economic units were the States of Mexico with 160 thousand 446, Mexico City with 84 thousand 019 and Puebla with 73 thousand 108.
In that sense, according to data from the 2019 Economic Census, the total gross production of these businesses was 223 thousand 373 million Mexican pesos. The states with the highest total gross production were the States of Mexico with 28 thousand 651 million pesos and Mexico City with 24 thousand 863 million pesos.
Ozzo grocery store?
There is no profession or industry more creative than the trade and sale of products, that is why it is normal that in this current digital world, people seek to stand out from the competition with clever names and logos.
It is the case of a store captured in Montecillos, Texcoco, which surprised by its creative name of Ozzo, which copies that of Oxxo convenience stores.
The grocery store has a logo like the FEMSA brand, with a red background, white letters and yellow.
What can be described by many as a copy of the convenience store brand, is for one person a venture that remains as a precedent of greats that have also become viral due to creative names.
As an example, “Groceries Kevin” which is a company that went viral, since it was in an office. Or also, on one occasion, the grocery store “GualMart” caused a great furor in social networks thanks to the inventiveness of whoever created it.
This shows that not only are the big brands, such as Walmart, Bodega Aurrerá, Soriana, Sam’s Club, etc., the ones that can take advantage of the enormous reach of platforms such as Twitter, Facebook, Instagram and more recently TikTok, but also small entrepreneurs and even traditional grocery stores, with a good strategy, can generate a great connection with users.
And so, for this to happen, there needs to be a creative idea behind it that makes Internet users look in your direction.
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