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A recent report informs that Netflix is working on a new project to enter the livestreaming market.
At the moment, no specific details are known about it, although it could be released sooner than is believed.
With this strategy, Netflix would add Stand Up space, game shows, among others.
According to recent reports, Netflix would be including a new livestreaming function on its platform with which it would offer a different experience in its contents.
Despite having lost 200 thousand subscribers in just the first quarter of 2022, Netflix continues to lead the streaming market with its more than 220 million users; however, the outlook is not positive for the Los Gatos, California platform, as its competition is also rising.
In the past week, Disney reported an increase of eight million users, while a few weeks agoHBO Max did the same adding the amount of 13 new million subscribers, and now little by little they are getting closer to the leading streaming platform.
We speak, in this sense, of an extremely complicated moment for Netflix, although, on the other hand, much has been made known about the proposals that it would be integrating in order to claim a path that, in fact, has been losing.
input, this month will be crucial for the platform with the launch of the fourth season of Stranger Things, which will premiere its first part on the 27ththis being one of Netflix’s biggest bets for the immediate future.
Netflix would be betting on livestreaming
However, something that is echoing today is the project that, according to some specialized media, Netflix is beginning to prepare and with which it would be entering the livestreaming market or live broadcasts.
A recent Deadline report speaks of the fact that, with this strategy, The idea is to expand the content bar of the platform, in which it would add Stand Up space, contest programs, among others. in order to raise the numbers of its own audience that, to date, is not entirely satisfied with the changes that are intended to be implemented in its services.
“Netflix confirmed that it is in the early stages of development for its lineup of unscripted shows and stand-up specials.”according to what said medium revealed.
In addition, this opens the doors to a wide range of content possibilities, among which I would highlight the return of its Netflix Is a Joke festival, among others.
It should be noted that, at the moment, no specific details of the project are known, although, according to what has been reported, it would be launched sooner than is believed.
Netflix and its ad-supported service
In short, it seems that this year is crucial for Netflix, first, because the number of subscribers leaving the platform is still expected to continue to increase in the second quarter, as revealed by the company itself.
Likewise, it is expected that by the end of this 2022, the subscription service with advertising will be launched with which it could recover a little of what it lost.
Information published in The New York Timestalk about what Netflix is picking up the pace to present this very 2o22at the end of it, its cheap version to compete in a market that, although it is leading, is becoming more and more complex.