Prior to the official launch of the work in conjunction with Levi’s, the designer Sebastián Albornoz de Ruffray, better known as Sevali, presented a preview of his work at an event held at Bandera 693, Santiago de Chile. The other garments will be revealed at Lollapalooza, on March 17, 18 and 19, to commemorate and celebrate the 150 years of its first jean model, the 501.
Likewise, attendees who visit the brand’s stand will be able to enjoy three parades that will show the complete work and emphasize the importance of sustainability.
style and sustainability
Sevali is currently conducting a workshop in which 9 Emprende seamstresses participate. To prepare this activity, the designer drew the looks in advance and collected several vintage Levi’s garments, among which the classic 501 jeans stand out, which were cut by the participants to create unique pieces. During the instance they learned great clothing techniques and the professional answered all his doubts.
“There are 13 looks, around 22 garments, made from scratch in the workshop. This time it is not a personal project, but rather a job that we do together with the seamstresses” the designer comments, adding that it is the first time he has been creatively involved in a project in Chile. “It has definitely been a great learning process for everyone,” he emphasizes.
Sebastián stands out for his unique, deconstructed and urban style, especially for using the Upcycling technique, that is, he makes his wardrobe with existing garments that he puts together as he puts together his collection. With this, he seeks to teach that solutions can be proposed to environmental problems that have always existed, and at the same time, be creative with the recycling of clothing.
It should be noted that Sevali has dressed artists such as Gigi Hadid, Black Pink, Kylie Jenner, among others.