“Novak Djokovic is what Montblanc defines as a Mark maker, a person who embodies the values of our brand: What Moves You Makes You. He is guided by his passions and a higher purpose, which is why he leaves his mark not only on the tennis courts, but also outside. We are proud to support their efforts to improve early childhood education, a cause to which our brand is deeply committed ”, commented Nicolas Baretzki, CEO of Montblanc, regarding this collaboration.
Serbian Novak Djokovic holds the record for weeks as number 1 in the ATP rankings and his record includes 82 titles, among which there are 9 Australian Open tournaments (he is the player who has won the most) and 20 Grand Slam (tied). with Federer and Nadal as players with the most titles). With his recent victory at Roland Garros in 2021, Novak has become the first man of the Open Era, and the third in all of history, to have won all the great titles twice. In addition to his heroic achievements in the world of tennis, Djokovic has a strong commitment to education: his foundation wants to ensure that all children have equal access to quality preschool education. Djokovic firmly believes that writing is a fundamental part of education that all children should have access to, which is perfectly in keeping with Montblanc’s own beliefs and roots rooted in the culture of writing.
“Tennis may be my passion, but my purpose is to help more children have access to education. I am fortunate to do what motivates me on a daily basis, both on and off the court, which not only inspires tennis fans, but also influences aspects that really matter. I am deeply satisfied that Montblanc is participating in this trip with me again, ”explained Djokovic.
The black tone of the Montblanc x Djokovic tote bag evokes the dominant ink color of Montblanc writing instruments, while blue accents in the design refer to the color of the planet and the oceans to highlight the importance of sustainability. This design combines eco-sustainable zero-impact leather with fabric made from ECONYL®, a sustainable nylon yarn obtained from reclaimed waste that can be recycled and reused. This new tote bag features a front zippered pocket for practical functionality.