Index hide1 Atlantia Research conducted a study comparing the birth rate of babies against the arrival of dogs in Mexican homes.2 “GlobalWebIndex Flagship Report 2020” gives us the opportunity to see in which areas to investigate new consumer trends.
Atlantia Research conducted a study comparing the birth rate of babies against the arrival of dogs in Mexican homes.
“GlobalWebIndex Flagship Report 2020” gives us the opportunity to see in which areas to investigate new consumer trends.
The testimony of a man who walks dogs reminds us of unexpected undertakings in Mexico.
Be walker of dogs In large cities like New York, it already has metrics that tell us about the surprising income for a millennial.
There is a very important context that helps argue why some people who walk dogs in large cities, can have annual incomes of more than 100 thousand dollars. In Mexico, for example, numbers that at the time were revealed by Atlantia Researchwarned that the human birth rate was declining compared to the arrival of “perrhijos” to the houses.
The measurement that the famous research firm conducted on that occasion concluded that the births of people were reduced by 20 percent, against 17 percent of the arrival of pets.
These comparisons are important, because they reveal a insight and it is the ability of brands to consolidate themselves in the market and do it in a unique way, by understanding consumer demand based on their new consumption habits, such as the members who join the family.
Inside homes, all kinds of habits are patented that give us a very clear idea of the importance of consumption and how, based on the dimension that triggers it, we can understand the purchasing decisions that consumers make in various parts of the world.
In the “GlobalWebIndex Flagship Report 2020” I know warned of the series of reasons at the hand of consumers, for which they made a purchase decision. The 53 percent voted for free deliveries when shopping online.
Another very important reason for consumers to make purchases online was that they could, at least 35 percent of those who voted for this option, review the opinion of other consumers.
Around the habits that are being consolidated within households, there are opportunities that help us understand where this consumption is heading. If we look at the figures of the aforementioned report, we can see that there are consumer communities around a habit and in this case it is that of owners of “perrhijos”, interested not only in making purchase decisions, but also in entertainment for the furry ones of the house, motivating activities and trades, such as dog walkers that register considerable income.
More than 100 thousand dollars for walking dogs
Ryan Stewart gave his testimony to CNBC Make It and in this he warns that, with 20 years in the business of walking dogs, he has managed to build a unique reputation in the city that he earns with income of more than 120 thousand dollars a year, which in detail represent entries of $60 an hour, when walking three to five dogs.
In his testimony, Stewart assures that without any professional title he can generate income of hundreds of thousands of dollars a year doing what he likes and revealing the keys to his profession that, when read, can help you start a career with this trade, since he assures , you must work on your attention and concentration on the pet, because you must prevent the animal from getting hurt.
Another of the recommendations he makes is that you have to have a vigilant attitude, since you have to prevent pets from fighting, in addition to the fact that you are not allowed complementary activities such as listening to music, since the activity demands full attention.
Following Stewart’s advice helps avoid accidents, as he recalls times when one of the dogs he was going for a walk sustained an injury to his tail when a door was carelessly closed, an error that cost him a $2,000 bill at the vet. .
This case of alternatives in your talent management is added to other testimonies in which we have learned how certain activities become a unique income opportunity, such as the story that we reported at the time in which the tiktoker Victoria Emprende showed how much it cost to invest in an Esquite stand and the income it earned.
There is a great opportunity in entrepreneurship. Doing it in the right area seems important considering the value in this segment and more importantly considering the potential in researching the market from unexpected sources of information to identify current trends.