Squid game is the most successful launch in Netflix history, announced the streaming service in Twitter; We tell you what led the South Korean series to win first place.
Squid Game is a South Korean survival drama about a group of people who owe a lot of money and participate in a series of deadly games, to earn money and pay off their debts.
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The series is very well armed, creator and director Hwang Dong-hyuk came up with the idea for Squid Game in 2008 but as a movie. However, Korean film studios refused to fund it due to the violent themes.
But On Netflix, users loved the series to the degree that Squid Game reached more viewers during its first four weeks than any other show in Netflix history. That is, it broke audience record during its launch.
With over 111 million people who watched at least 2 minutes of the show during your first four weeks, Squid Game from Netflix, surpassed Bridgerton to become the largest series launch of all time, announced Netflix on Twitter.
“Squid Game has officially reached 111 million fans, making it our biggest series launch of all time! “
Season 1 of Bridgerton had 82 million views and The witcher 67 million views, now these two series rank second and third respectively after Squid game.
In accordance with Netflix, on the platform a view is counted when a user watches content for at least 2 minutes, and we do not know how many people saw just one episode or the entire series.
Why the success of Netflix’s Squid Game
Squid Game is not your typical light or cloying TV drama. In fact, despite their brutal content, the series has captivated audiences around the world, becoming the most watched series on Netflix in 90 countries.
Part of the success is attributed to is a scathing photograph of current life in South Korea, which is presented to viewers as a story of violence, betrayal and despair.
Squid Game adds to other recent content from South Korea, but in particular to the Oscar winning film 2020 Parasite, since it also presents a strong criticism of the socioeconomic inequality of that country.
https://www.youtube.com/watch?v=/oqxAJKy0ii4
Specifically speaking of the crisis and rising household debts in South Korea, which mainly affects the middle and lower classes.
Squid game has been a viral hit on social media and in the news; furthermore, most critics have praised the series as a tense drama with sharp social commentary. Season 2 is not confirmed yet, but a second installment seems increasingly likely.