Tony Fadell, renowned businessman and one of the main creators of the successful iPod of Manzanahas shared his opinion on the company’s new Vision Pro via Twitter, and your comments have not been favorable.
In accordance with computer todayFadell mentions two major failures that the Vision Pro presents, despite acknowledging its spectacularity as a product: battery and price.
Although Apple claims that the device can last up to two hours on a single charge, requires an external battery to function. In addition, its high price amounts to $3,499, not very accessible to all consumers.
In relation to the battery, Apple’s plans to launch an improved and higher capacity external battery pack have been announced. As for the price, it is considered logical given the premium nature of the product, something that we detailed in another publication.
“Apple has really jumped the shark”
Fadell added on Twitter: “But with the ‘consumer’ apps and marketing for $3,500 with two hours of battery life, Apple has really ‘jumped the shark‘”.
Fadell interprets the launch of the new Vision Pro as a desperate measure by Apple to enter the virtual reality market in a prominent way, even if the product is only available to a few and is far from perfect.
The businessman refers to the concept “Jump the shark”, used in the field of entertainment to mark the peak of a series before its quality begins to decline. In this sense, Fadell suggests that the Vision Pro could be an indication that Apple has reached this point.
“It really has nothing to do with the two-hour battery life. The apps and marketing pitch are horrible, even if it had a 24 hour battery life… This is not a pain reliever. Platforms do not become useful products. Useful products become platforms…”, highlighted the expert.
It’s important to mention Tony Fadell’s dislike of virtual reality, and the metaverse in particular. In an interview with Wired, he expressed: “Fuck the metaverse. In the virtual world, the meta world, whatever you want to call it, I can’t look you in the eye, I can’t see your face to build trust and a real personal connection”.