- Index hide3 Due to their large presence in Mexico, oxxo stores have earned a polarization within popular culture and slang.
Oxxo Stores has positioned itself as the largest convenience store chain in Latin America.
Only within the national territory, there are more than 17,4000 active Oxxo stores.
Due to their large presence in Mexico, oxxo stores have earned a polarization within popular culture and slang.
It is mainly within the restaurant sector that the trend of Grab & Go shops has grown
Within the daily life of Mexicans, Oxxo stores have become apart of the cultural scene, because it is due to the large number of existing establishments and their type of trade, that they have become more than just a business bet, which has shown various innovations, such as its new Oxxo Grab & Go store, which has generated various reactions within the digital conversation.
Currently, the stores oxxo They have positioned themselves as the convenience store chain with the largest number of establishments in Latin America, which, according to data provided by its official website, indicates that there are more than 17 thousand 400 establishments only within the national territory, just over 79 in Chile and close to 80 active in Colombia.
Having as its main competition firms such as 7-Eleven, which has more than 68,000 stores in 17 countries, mostly franchises, while in Mexico it also competes with the Upper by Canelo Energy stores, owned by the Mexican boxer, Saúl el “Canelo” Alvarez, which already has more than 30 establishmentsas well as chains like Go MArt and Superk.
Internet users react to the first Oxxo Grab & Go store
Nowadays, it is mainly within the food sector that there is a tendency to facilitate and reduce processes, known as “Grab & Go” (the most exact translation is “take and go”), which is a concept that consists of the autonomy of the customers, since they have the possibility to choose their products physically and when leaving the store they are charged automatically, an act that can be carried out through an app, by registering a QR code upon entering the establishment.
OXXO opened the first Grab & Go store, which is at the Tec de Monterrey, Campus Monterrey.
Customers enter the store through a QR code, take their products, and the payment is made automatically when leaving. pic.twitter.com/chDGusXte4
—Jose Perales (@_JosePerales) February 11, 2023
That is why now Oxxo stores have ventured into this new boyfriend structure, Well, he recently announced the opening of his first Oxxo Grab & Go storewhich is located within the TEC de Monterrey, Monterrey campus, and is the first of its kind in Latin America to operate 100 percent frictionless.
Within the current context, the compadres have begun to value the various shopping experiences over the popularity of the brands, which is why the firms are constantly forced to modify the way in which they present themselves to the public.
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