About tastes there is nothing written and we all have our guarrindongadas but we venture to affirm that few will see the hamburgers that illustrate this article as appetizing. Extravagant combinations turned into a whole challenge the taste buds -and to the eyes- which, although they seem like a mere montage, have existed.
Germany is making it difficult for the Americans and British in that fame that the Anglo-Saxons have in presenting absurdly caloric and somewhat insane dishes with promotions from certain fast food companies, such as the fish stick pizza that already stunned half the world a few weeks ago. Now Burger King has been the multinational that has devised an ephemeral campaign with nine special hamburgers, let’s say, very particular.
Baptized as Schwangerschafts-Whopper“Whopper for pregnant women“, has been a real but very limited offer that the company launched as a tribute to pregnant women for the Mother’s Day, celebrated on May 8 in the country. Instead of devising one more typical special recipe, like so many others launched by these companies, they decided to leave the decision in the hands of the clients.
Thus, developed a poll in various places asking pregnant women about the famous cravings that many women experience throughout pregnancy, that irrepressible desire to eat something very specific, often in the strangest combinations, and frequently with very sweet, high-calorie or fatty foods. It seems like there’s rarely a craving for baked broccoli, at least based on the survey results.
They are hamburgers that reflect the cravings of pregnant women
After gathering the responses of a sample of 1,070 women, the company also collected those flavor combinations to extract the most mentioned ones and develop nine burgers that reflect such cravings. For example, bratwurst sausages with chocolate and hazelnut cream, pickles with whipped cream or jam, vanilla ice cream with olives, currywurst with fried herring or hake sticks with applesauce. All this plus the meat and other typical ingredients of the Whopper, such as lettuce, tomato or onion.
All nine burgers were available only during Mother’s Day in a single location, the Burger King at Tempelhofer Damm in Berlin. Although we do not know how many of these hamburgers were served, the reactions on social networks have been mixed, since there has been no shortage of critics mentioning how inadvisable it is to encourage a pregnant woman to eat something so unhealthy.
Burger King claimed that with this action they intended to make a tribute pregnant women and expectant mothers, and “to show that no woman has to feel alone with the cravings of pregnancy”, which many people consider unreal. And they have also achieved repercussion what they were looking for, that without a doubt, although international virality It has arrived with the campaign already finished.
Pictures | Burger King
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