The realization of concerts is slowly returning in everything.
Consumption habits are constantly changing, pushing us to address new trends to attract customers.
Adapting our products or service to our target market can increase our probability of sales.
An flutist who plays reggaeton Outside of concerts, he has earned the love of attendees and networks, who applaud his marketing.
Concerts today are of vital importance to millions of people around the world, who take a few “getaways” to see their favorite artists through immersive experiences that entail the work of endless work teams behind, both logistics, audio engineering, marketing, sales, space rentals, brand activations, among other elements that together manage to provide an unforgettable experience to their attendees (or for At least that’s what they try).
Like various industries, concerts had an economic decline in terms of income and activity due to Covid-19; according to the Statista study where it shows the number of tickets sold to attend the main concerts in the world, during 2019 this figure managed to register 57.7 million, but during 2020 there was a decline in which only 13.4 million were sold; Despite this, with the effective vaccination process and the return of consumer confidence, during 2021 19.03 million tickets were sold, which are increasing little by little with the return of massive events around the world in this 2022.
The The return of the concerts means the return of the economy of all those people who found in the realization of these a good source of income, either through formal trade within these spaces and even informal. outside of events.
On this occasion, users on social networks have made a particular video viral where a flutist stood outside a reggaeton concert to play a particular melody that is quite well known today by lovers of the urban genre, Desperate by Rauw Alejandro.
@usernosoyanna it can’t be @rauwalejandro ♬ original sound – ayno
In the video you can see how this flutist who plays reggaeton He has achieved a considerable number of tips in a couple of seconds and even earns applause from concertgoers, while on social networks Internet users make comments such as “he is always at all the concerts since 2013”, “the man knows the business”, “the man is the marketing in person”, among other types of comments that exalt the versatility of this flutist when playing different songs to win over concertgoers.
The consumption habits are constantly updatedpartly due to the appearance of new needs, trends and solutions, where customers can acquire different alternatives to solve the same need, causing a constant change in consumer behavior.
This is why we must focus our efforts on new market trends and thus manage to develop products or services that can work for you, a fact that helps us to position ourselves as pioneers in the sector and position ourselves before the other non-updated competition.
An example of this we can witness with different situations, as it could well be at the beginning of the pandemic when those “visionaries” chose to buy face masks when the demand for them was not yet so high, but later they managed to fill their pockets by being one of the few who could provide this product; Likewise, the pandemic caused an exponential growth in digital commercial activity, encouraging those who were present in e-commerce to boost their sales.
But this can be carried out in different calibers and businesses, as demonstrated by that craftsman who chose to create some crochet dolls of Sergio “Checo” Pérez when Formula 1 was in CDMX, managing to attract the eyes of Internet users to his particular product, as racing and this particular sports figure were trending for several weeks.
Trends and developments in the fields of consumption constantly alter consumer behaviorso we must pay attention to your movements to provide a solution to your needs.
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