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Currently, there are about 4.9 billion Internet users worldwide.
In Mexico, the number of users connected to the Internet is 81 million.
Social networks show a video in which a family carnitas business manages to promote itself in the midst of the “Karl” storm that has affected a large number of inhabitants.
For years, social networks have established themselves as a true showcase for brands and, in general, for all types of businesses or companies.
And we must not leave aside the fact that the number of Internet users today amounts to 4.9 billion, according to what the International Telecommunication Union (ITU)of which 98.6 million belong to Mexico, who, for the most part, browse the internet through a smartphone, according to the survey Statista Key Market Indicators.
Now, in terms of the use of social networks, there are currently just over 80 million users and it is expected that, by 2023, they will exceed 90 million, with Facebook, Twitter and WhatsApp being the social networks that have become a essential means of communication and interaction.
In this sense, for brands, being present on social networks is essential in a context in which the marketing Digital has become one of the main strategies to monopolize audiences.
Having said that, the market of influencersregarding the execution of campaigns, closed in 2021 with the figure of 16 thousand 400 million dollarsa fact that shows that, ultimately, we are talking about one of the most relevant strategists among brands.
Carnitas business is promoted in the middle of a storm “Karl”
Currently, it is known that Facebook is the most used social network among Internet users, reporting a community of almost three billion users globally, according to information from DataReportal.
Starting from this premise, it should be noted that we live in an era in which, added to the importance of social networks, entrepreneurship has become one of the most important alternatives to generate income.
Taking the data from the Association of Entrepreneurs of Mexico (ASEM)in Mexico there are more than four million micro, small and medium-sized companies, of which up to 35 percent are led by young entrepreneurs and who, for the most part, are between 26 and 35 years of age.
For this sector, without a doubt, the space of social networks is essential to reach a greater number of users, as is the case with a family business that, from Facebook, has gone viral due to its “peculiar” sales model.
A carnitas business located in the State of Veracruz has begun to attract attention on Facebook because it has managed to promote itself in the context of the storm “Karl”, which has affected several states of the Mexican Republic.
In his post, even said business wrote that “We work every day of the year, with or without a hurricane, home delivery to all of Veracruz and Boca del Río. Cel.: 2294580630, check shipping cost”.
Although it may be a curious or nice video, reality dictates that, to this day, official data reveals that the storm “Karl” has left one dead and more than two thousand affected after passing through southern Mexico .
In short, social networks are a great window for brands to promote themselves and capture a large number of consumers.