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They promote faith among the new generations so as not to lose traditions.
They post everything from dances to unconventional masses on TikTok.
They gain followers during Holy Week, a completely religious season.
Holy Week has begun with all the traditions that the Church marks within the Christian and Catholic religion, and with it, outside the places of prayer and the streets where the “Representation of Christ” is carried out, also new expressions of faith come from younger believers, who use platforms like TikTok to demonstrate, with their own style and humor, that the millennial generation can be part of a new era.
Millennials are people born between 1980 and 1995, that is, the new adults of working age and the great force in today’s economic and social activities, so their closeness or rejection of the Church is a topic they have studied in recent years the sociologists of the world, thanks to the impact that this could have on the future of the doctrine.
Barna Group and its study “What Millennials Want When They Visit Church” (What millennials want when they visit church) seeks to respond to the future of religious traditions through the habits and beliefs of the new generations.
Among the results shown, it is interesting the millennial view that sees the Church as a “religious service industry” that provides spiritual goods and experiences to consumers.
For this reason, some young people educated under religious beliefs continue to be part of generational customs and some still seek to promote them in their community to prevent social networks, atheism and skepticism from ending their routine of praying, going to mass or participating in activities that honor the most important times and moments of the Bible, such as Holy Week.
A case that reflects this type of fidelity “to the brand” and the good methods that the new generations use to project “commercialization” and make the services that the Church itself offers more efficient are religious tiktokers, who through humor, dance or “modern masses” manage to capture the audience.
Holy Week and Christian dance on TikTok
A group of young people and adults belonging to the San Pedro el Alto Parish took advantage of “Palm Sunday” to upload their tradition to TikTok with a fun trend in which Christ and other characters from the Bible are seen dancing at the entrance of the church. most important religious season of the year: Holy Week.
@parroquiasanpedroelaltoBlessed be the king who comes in the name of the Lord! 🙌🏻🤍♬ Earth Defense Force – Emetsound
An unconventional priest
Adam Kotas is a young priest from California who also strives to attract new generations to the Church and involve them in religious belief, thanks to his videos on the Chinese social network where he gives atypical masses, narrates his life story or tells jokes to his parishioners.
@irenearvayo He thought he was smarter than me #Padreadamkotas🙏 #foryuotiktok #paratitiktok #risasforyou #lasvegasnv ♬ original sound – Irene Arvayo
Religious millennials?
Less than half of millennials said they associate church with the statement that “people who go to church are tolerant of people of other faiths” (46 percent), while 44 percent think they do. it is about a “too exclusive club”; and 66 percent say practitioners are “a lot” or “a little” hypocritical.
According to the study, 6 out of 10 young people who grew up with adherent beliefs to the Church have abandoned it; for 3 out of 10 it is not important and for 4 out of 10 it has “some” or “little” relevance in their lives.
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