Exhibits “fraud” of Viva Aerobús in Hot Sale; 4 thousand pesos per flight of 800

Exhibits “fraud” of Viva Aerobús in Hot Sale;  4 thousand pesos per flight of 800

On Twitter, they exhibit an alleged fraud of Viva Aerobúsan airline that, according to a tweet, increased the price of a flight from 800 pesos to 4 thousand as an “offer” for Hot Sale.

It is well known that the pandemic hit various industries and, even today, for several of them the return to normality is still complicated.

One of the most affected by the rise of the global health crisis was the air transport industry, which, according to data from Statista, during 2021, this industry recorded revenue of 231 billion dollars (less than half if we buy the 607 billion dollars in 2020).

On the other hand, according to information from the World Tourism Organization (UNWTO), it has been announced that the tourism industry could return to normal, not before 2024, but showing considerable growth compared to the previous year.

Taking into account these latest data, it is a natural scenario, because, despite the fact that the situation with Covid-19 seems more controlled thanks to the arrival of the vaccine against the disease, there is still a latent risk and fear among users. to start traveling.

In this way, today, people are looking for a good experience on their journeys, from the moment they make their reservation until the moment they are in the air.

Probably a good time to carry out these plans is to take advantage of the offers in spaces such as the Hot Sale or others that arise throughout the year. In the end, consumers are always looking to pay less and a good option is the offer periods where brands take advantage to generate more income.

They exhibit “fraud” of Viva Aerobús in the Hot Sale period

However, as is often the case in these types of periods, consumer fraud is, as the popular saying goes, just around the corner and there are different narratives or perspectives; that is to say, there are many ways to defraud the consumer in periods such as the Hot Sale, the Good End or others.

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According to the Statista study where it shows the value of online retail sales during the Hot Sale in Mexicoduring 2017 these came to record profits of 4.89 billion Mexican pesos, a figure that reached its maximum in 2020 with 20.16 billion pesos, but having a considerable drop during 2021, having a slight decline by attaching 18.56 billion (in partly due to the economic crisis caused by Covid-19).

At a time when the Hot Sale period has already been activated, this is what a user reports on Twitter, who accuses the airline Viva Aerobús of “fraud” for, supposedly, considerably increasing the price of a flight.

According to what he relates in his tweet, the consumer affirms that, during the Hot Sale season, Viva Aerobús charges 4 thousand pesos for a flight that “previously” charged 800 pesos. Given this, the call to the Federal Consumer Attorney’s Office (Profeco) was immediate and now the brand is in the crosshairs of the agency, in case the user’s claim is true.

These are days of offers and, of course, of possible consumer fraud. Given this, even Profeco itself has issued a series of actions in case of being scammed in this period.

However, no consumer is exempt from this type of practice, such is the case of a consumer who reveals Aeroméxico’s “promotions”, qualifying them as “fraud”, and so on with many other products.

It should be noted that this only reflects the opinion of the consumer and the conversation that it generates in the digital pulse, Therefore, Merca 2.0 requested the position of the brand in order to tell both versions of the story; however, so far it has not been received. The note will be updated in case of a response.

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