Thanks to its constant data generator and the number of support tools it uses to extract specific information from each market, adapting it to solve problems, Human Connections Media (HCM) It has made the confidence of the brands grow and they can see it as one more member of their motor ranks.
And it is that HCM is an independent media agency that, with a presence in Mexico, Argentina, Chile and the US, has managed to grow 59 percent, compared to its beginnings, in 2020. Today, it expects a rise of 25 percent percent, going from five to 16 clients in Mexico alone and 12 in Argentina, including Peñafiel, Inmuebles24, Nissin Foods, Scribe, Laboratorios Sanfer, Honda and many more.
Beyond the data and figures that represent its success and rapid positioning in the industry, even winning three Effies awards including Effie LATAM, Human Connections Media stands out for its power to connect and synchronize on a sensitive level with brands, something that has made it the best valued independent agency in the country by its clients, according to the Agency Scope 2021/2022.
“You can’t build a business without meeting people’s needs. Through the data and with an empathic analysis of it, we want to design, build and implement comprehensive solutions to promote the growth of the companies’ business”.
Enrico Campochiaro, Global Company Lead
However, for the Human Connections expert, the key to success lies in the connection that is achieved on a human level with audiences, clients and the media, in order to be able to design, build and implement strategies to meet the needs of brands. .
Likewise, as part of Campochiaro’s daily practice, the agency’s values are shown in its constant search for outstanding results, in a path of growth and learning that leads them to build a brand, but above all trust… the objective is not it is not only to be allies, but to unify teams and exceed the expectations of the industry.
multi-tasking experience
Human Connections Media not only stands out for its growth and development in a short time, because the evolution of the agency is so integral that it starts from its foundations, growing the different types of talent within its team and adapting its activities according to the needs of the business, offering an ‘active service’ with admired professionals in the field.
“In addition to planning and buying media, we also have multidisciplinary teams that implement and propose actions for marketing, content, research and consulting. Our first task with the client is to design a personalized equipment that covers all their specific needs”.
Hugo Gómez Oliver, CEO of the Mexico office.
The current results, both of the agency and its clients, have been achieved thanks to commitment, performance and teamwork, something that puts Human Connections Media at the center to face the trends are evolving immediately, because is able to develop advanced strategies with the available resources.