The anticipated animated film Pinocchio by Guillermo del Toro It was to reach theaters in the Mexican Republic this Thursday, November 24, including some Cinemex complexes. However, although the independent sector complied with the agreed launch, the aforementioned commercial chain finally did not add the tape to its billboard.
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Upon learning of the lack of Cinemex, Guillermo del Toro tried to personally resolve the situation with the exhibitor, but apparently was unsuccessful. And now, the mission of the filmmaker from Guadalajara, in complicity with the distributor Pimienta Films, is to find more outlet options for pinocchioin order that the largest possible amount of the Mexican public have the option of seeing it on the big screen.
For now, through Twitter, the Oscar winner made a call to independent theaters in Oaxaca, Baja California Sur and Guanajuato that were interested in showing his animated feature film.
Yesterday, the also director of The Pan’s Labyrinth resorted to the same social network to remind Cinemex that there was a commitment on their part in terms of making room for Pinocchio by Guillermo del Toro in your offer.
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In a subsequent tweet, the filmmaker stressed that it was important “not to back down” and asked the theater chain to write to him via direct message. “Our commitment, like yours, has always been to support Mexican cinema,” Cinemex responded and assured that they would contact him as soon as possible.
However, “the vacuum in theaters created by Cinemex” remained, as confirmed by Del Toro on Twitter this Friday morning. Hence the search for alternatives to take pinocchio to more entities in the country and there will even be free features this Sunday in venues such as the Cineteca de Nuevo León, the Cineteca FICG and the Sonoran Institute of Culture.
How to join the projections of pinocchio in Mexico?
You can write directly to social networks from Pepper Films. The distributor delimits that those rooms that wish to join must be able to project in DCP (Digital Cinema Package) format.
Here You can check the list of cinemas that have joined the initiative.
After its theatrical debut, Pinocchio by Guillermo del Toro It will hit the Netflix catalog on December 9, 2022.
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