Xatkit, a new spin-off of the Open University of Catalonia (UOC), has developed previously trained bots that automatically recognize a store’s product catalog and that can answer customer questions about products being sold or help locate them, in addition to accompanying them in the purchase process, in short, they can do any task that a human seller would perform, from recommending products or showing offers to notifying the store that customers are asking about a product that is not being offered right now .
«In whatever language is needed. Furthermore, chat bots never get tired: they are available 24 hours a day, 365 days a year ”, explains Jordi Cabot, researcher at the Open University of Catalonia (UOC) who has created Xatkit, an expert company in the development of this tool. This technology has been a reality for a long time in large companies and now it is also a reinforcement to improve the digital competitiveness of SMEs. In fact, the implementation of bots is expanding: this type of artificial intelligence already generates more than 40 percent of Internet traffic.
Bots, virtual assistants in writing and on the phone
Virtual assistants not only allow you to simulate human conversations by chat – chatbots – but they also serve to answer phone calls or comments made on websites or social networks in any language. In this sense, Xatkit is creating bots that can speak and understand English, Spanish and Catalan.
“The technological refinement of bots makes it easier for these virtual assistants to start complex conversations and do management tasks today, thanks to the processing of customer requests. This technology allows optimizing costs in customer service ”, says Jordi Cabot. Cabot, ICREA research professor and leader of the SOM Research Lab research group at the UOC’s Internet Interdisciplinary Institute (IN3), which, together with the researcher from his group Gwendal Daniel, develops Xatkit: Massive generation of chatbots on-demand, which has been the winning project of the jury award of SpinUOC 2021, the UOC’s annual program for entrepreneurship, innovation and knowledge transfer.