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It is estimated that Subway remains one of the largest rhapsody food chains in the world, counting only within the national territory with more than 780 stores.
In all of Mexico, it is estimated that there are just over 68,000 fast food outlets.
The activations that include the gondola ride inside the Bicentennial Park remain active today and tomorrow from 10 am to 6 pm.
Fast food is one of the main foods for a large part of the world population, since it serves as an almost immediate alternative to food, which is why it has been placed as a food in the basic diet of student workers and office workers, an aspect that It has led it to be one of the fastest growing industries today, this is also fostered by culinary innovations and seasonal products. as shown by Subway, which today launched its new Italian-inspired flavors at Parque Bicentenario.
According to what was indicated by Euromonitor, it is estimated that by the middle of last year there were just over 68,000 fast food outlets within the national territory, of which more than 7,600 are located in the State of Mexico, Jalisco being the Mexican state with the second largest number of establishments that prepare this type of food, with around 4,500 establishments.
Although it is worth mentioning that tacos are considered a type of fast food in Mexico, they are not fully included within this industry, so the restaurant and fast food sector warns that they are hamburgers, Asian food, and chicken. , pizza, pasta and Sandwiches, the favorite foods for Mexicansthe latter being one of the fastest growing in recent years.
With gondola ride Subway launches D’itallia flavors
Inside the gastronomic world restaurant companies usually join various trends with which they intend to innovate in their dishesto offer new products to their diners, either by season or by changing the menu, within this type of practice there is gastro-cooperation, which consists of companies adding new products with themes, such as Valentine’s Day, of the Dead or referring to the gastronomy of a nation.
Joining the gastro-cooperation trend, Subway announced today the official launch of Sabores D’italia, which has an artisan focaccia bread prepared instantly, this in unison with the opening of a gondola ride inside the Bicentennial Park.
“We know that Italian food and culture are favorites among Mexicans, so we have decided to extend this flavor with a unique initiative, prepared with great care so that they can live a Subway-style Italian experience,” said Vivían Rodal, director of Subway Mexico marketing.
Pepe Villarreal Managing Director of @subwaymexico shares the new flavor… of Italy 😋#subway pic.twitter.com/hfcF7wqn7D
— Market2.0 (@Merca20) March 24, 2023
It is with this initiative that Subway seeks to encourage its strategy of continuous reinforcement with Mexico, a country where, according to what Pepe Villarreal, General Director of Subway Mexico, has said, there has been great growth in the acceptance of diners, reason Because of what the public likes, this new menu inspired by Italian cuisine will remain a signature dish.
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