It is estimated that currently, just over 40 percent of the world’s population actively plays video games. It is estimated that in the last 12 months, the number of cyberattacks, related to video game platforms, increased by at least 160 percent. Mexico suffered, during the first months of the current year, just over 80 million attempted cyberattacks. The video game industry has grown considerably in recent years, largely due to the forced distancing, an aspect that also caused sectors, such as eCommerce, the consumption of entertainment through streaming platforms and the integration of the internet, as a fundamental piece of…
Author: Aurora Writes
Today the “maker economy” has become a $20 billion industry. With the growing following and professionalization, influencers and content creators make a difference. Both protagonists of social networks have high possibilities of being able to monetize their ideas and opinions. Creativity and innovation take on an added value today in the face of companies and the growing labor talent, because if something brings the digitalized present it is a boom of opportunities available to everyone, especially in a scenario in which there are between 3.5 and 42 million influencers in the world, if we add social networks like TikTok, Instagram…
Keeping you informed of the most important news that occurs in the industry and in all the economic sectors that make it up is essential, especially when it comes to decisions that directly impact the pocket, reputation or experience of brands and their consumers; therefore, Merca2.0 allows you to obtain the best information to always be one step ahead. MEXICO Two Mexican startups join forces to conquer Latam. More and more companies are resorting to strategic alliances to share resources and experience to later offer more services to their clients, and at the same time, be better prepared to face…
It is difficult to think of a caricature of the Virgin of Guadalupe, it is such a precious symbol in Mexico that any approach could be disrespectful to many. However, Amparo Serrano did it, and also created from it a brand that crossed borders and became an icon in its own right. She was able to turn the myth of the ayate into a pop icon available in notebooks, backpacks, lunch boxes, jewelry, among many other things. Of course it will have its detractors but it is impossible to deny that its graphics are transcendental because it created a new…
What is reskilling? It is professional retraining, to learn new skills, that sets you apart from the competition. We must reorient our work career to have greater opportunities to get a job Therefore, we make a serious mistake assuming that what we learned at university will be enough to face our entire working life. It is necessary to redesign our professional career to adapt to work environments and improve our employability. Retraining prevents people from losing their jobs due to automation and to prepare for new jobs, we must improve our professional qualifications or upskilling. In my opinion, training should…
In the process of forming high-performance teams, training plays a very important role and within the “basic” set that we could place for commercial teams in the agricultural sector, we find sales techniques, negotiation, handling of objections , value sale, among a few more. However, there is another series of skills and abilities that need to be addressed preferably from the initial stages of academic training because they can silently become a competitive disadvantage, since we do not know that we should work on them until they probably constitute a barrier. of progress and if you don’t believe me, see…
In 2021, the global size of the AR market is estimated to be around $59 billion. It is expected that in 2024 Augmented Reality will continue to grow until it touches the threshold of 300 billion. By 2023 it is estimated that there will be approximately 1.7 billion mobile AR users worldwide. The technology and digitization of the world has come to change many industries. It is the case of LEGO, which has been able to boost its eCommerce with the use of Augmented Reality. Augmented reality (AR) is a type of technology that allows virtual elements to be layered…
Mexico is one of the countries in the region that stands out for investment in properties. RE/MAX is the real estate firm with more than 25 years of experience. By contracting the services of RE/MAX, it helps you with the entire process to find the property that best suits its clients. The first impression should not be your first option when choosing your ideal home, because a beautiful house on the outside does not mean that it is beautiful on the inside. The specials, such as RE / MAX, recommend that there are certain key points that you should pay…
PewResearch measured inclusive language knowledge at a generational level. nielson Y dynata asked the LGBTQ+ community what changes in inclusion should be implemented in the media. While Ricardo Salinas refuses to be referred to with inclusive language, Andrea Escamilla starred in a controversial trend in networks by asking to be referred to with non-binary pronouns. As part of a long difference between Ricardo Salinas Y Jenaro Villamilthe journalist wrote with inclusive language to the billionaire, who responded to the attempt. Inclusive language is a term coined for the way individuals express themselves orally and in writing without following gender stereotypes,…