Commonly known as CBD, Cannabidiol is the second most important chemical compound derived from cannabis. In countries where it is legalized, CBD is very popular as a solid alternative for the natural treatment of various ailments, which has generated a complex and highly profitable industry.
It is important to note that CBD is different from THC -tetra-hydro-cannabidiol- since while the first does not produce the typical euphoric effect and is generally extracted from hemp, the second is responsible for the psychoactive effect and is obtained from marijuana .
Although both plants belong to the Cannabis family, the hemp from which CBD is obtained is the variety that has been cultivated to obtain cellulose, fiber, seeds, oils and essences that were used mainly as raw materials. (Note: legal hemp can contain a maximum of 0.3 percent THC.)
The proven applications supported by clinical and scientific research of CBD in prestigious institutions include the treatment of chronic pain, anxiety, depression, insomnia, seizures, nausea, migraine, hormonal disorders, menstrual pain, menopause, epilepsy, glaucoma, HIV symptoms , opioid dependence, certain types of cancer, obsessive compulsive disorder, and multiple sclerosis.
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There are other lines of study in process, but the most important thing is to establish that it is not a magic remedy and that before deciding on its use, specialists must be resorted to, who in turn must have the credentials and experience to assign the doses, specific applications and treatments for each patient.
CBD is sold in different forms such as oils, tinctures, candies, gummies, sprays, cosmetic products, drops, infused drinks and recently vaping products. In this case, the recommendation is not to resort to the black market; Verify that everything has the corresponding records and, above all, that its consumption is regulated by the authorities.
From a commercial point of view -as in the case of marijuana- the cultivation of hemp represents a tremendous potential market -by itself- linked to its industrial applications which include the development of nano materials, fibers, celluloses, fertilizers, biofuels, paints, varnishes and biodegradable fertilizers that can lead to subsequent economic spillovers and social development.
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But not only that, hemp is already considered a gourmet complement to haute cuisine and a super food for everyday life. The intake of its seeds as a dressing in salads has been traditional for many years and its abundant nutritional profile makes it ideal as a dietary supplement in formats such as protein, milk, flour and oils.
Additionally, the vegan market for hemp protein continues to grow month after month, since it has the advantage of being a food with the complete chain of amino acids, but much easier to digest when compared to other legumes and grains; as well as with a better balance of antioxidants, omegas oils and fatty acids.
The consumption of beverages infused with low doses of CBD such as water, alkaline water, beer, coffee, teas, sweetened and energy represents markets valued at several billion dollars in the world (there is no exact data due to brand instability and producers) but only in the United States, during 2020, they represented sales of $ 260 million dollars.
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In summary, it is known that CBD has a positive impact on the lifestyle, diet and health of its consumers, producing favorable effects on both their immune systems and improving digestive, brain and heart functions.
In the case of personal care, hygiene and cosmetic products, both hemp and CBD are transforming the markets. Soaps, shampoos, conditioners, lotions, drops, gels, oils, essences, infusions, regenerating treatments and ointments added with cannabidiol are included in the portfolio of the best spas, hotels and beauty clinics in the world.
Beauty, anti-aging, anti-inflammatory, aromatherapy, massages and comprehensive relaxation are complemented with products derived from and enriched with CBD, clients report better results and sensations that reduce their daily stress.
Finally, for CBD, the pet market represents another potential industry with high added value. There are already reports and studies on great benefits in food, medicine and treatments for stress, pain and anxiety in species such as zoo animals, dogs, cats, cows, horses and poultry.
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The hemp industry parallels that of marijuana, being an alternative for economic growth, development and well-being. It is a noble plant with high added value that impacts other branches, allows communities to take root and promote the use of state-of-the-art agricultural and research technologies.
The great challenges of the CBD industry and its expansion – as always – is to fight against the prevailing corruption, demagoguery, double standards and historical prejudices. The world requires innovation, the search for alternatives and the development of accessible markets, it is obvious that resistance comes from vested interests, monopolies and complicities that seek to perpetuate themselves.
CBD constitutes a portfolio of less invasive options and naturopathic methods to expand the benefits in nutrition, health and the treatment of various ailments of modern life, it is an opportunity, a market and industrial branch that await its efficient and effective regulation to grow exponentially.
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