Share Facebook Twitter LinkedIn Pinterest EmailJuan Nelson, art advisor for Casa Saráchaga -a auction house with more than 80 years of experience- affirmed that crypto art is growing exponentially and allows reaching increasingly diverse audiences (Picasa /)“Like all news, at the beginning there are many doubts and unknowns around it. Older audiences may be more reticent and prefer to continue acquiring art in the more traditional way; but surely another type of public, such as the youngest, who was not interested in this niche before, is curious and in that sense we see positive the coexistence of both forms of commercialization “, highlighted Juan NelsonSebastian Bagó, director of Grupo Bagó, and Juan Antonio Saráchaga (Picasa /)Gabriel Martino, former president of HSBC Argentina, founder of BFL Invest and co-founder of Clave (Picasa /)Claudio Cesario, president of the Association of Banks of Argentina (ABA); Tato Lanusse; Santiago Tarasido, president of CRIBA; Gabriel Martino and Sebastián Bagó (Picasa /)Julián Neuss and Máximo Blaquier (Picasa /)Former CEO of General Motors and former president of Aerolineas Argentinas, Isela Costantini, who today serves as general manager of the Services and Transactions Group (Picasa /)Santiago Tarasido, president of CRIBA. Like other technological processes that had already been developing, crypto art is experiencing its heyday due to the landing of COVID-19, where all processes accelerated since individuals had to temporarily leave the physical world and turn to alternatives present in the world. digital world. Art was not alien to this trend, but on the contrary, it encouraged the more traditional model to adapt to this modality and live with it (Picasa /)Silvina Pueyrredon, Nélida Barral with her husband, Claudio Cesareo; and Florencia Perotti (Picasa /)Juan Martín Aguado of Bitex, a company that provides financial services with Blockchain technology, said that crypto is a long-term investment. “Not all assets are the best at all times in history. This year, the strongest ones were NFTs, unique assets – which cannot be imitated – present in the digital world and available to be used as a unit of exchange. , but they do not have a tangible form in themselves “, he highlighted (Picasa /)Juan Antonio Saráchaga and the collector Alejandro Corres, a member of the arteBA Foundation -was its first president- and a member of the Asociación Amigos del Centro Cultural RecoletaAntonio Lanusse (Picasa /)Sebastián Bagó (Picasa /)Gabriel Martino and his wife, Florencia Perotti (Picasa /)Sofía Dodero and Silvina Pueyrredon (Picasa /)Paula Tassara and Santiago Ramos Mejía from Bitex (Picasa /)Claudio Cesareo and Gabriel Martino (Picasa /)Santiago Ramos Mejía (Picasa /)The architect and decorator, Javier Iturrioz (Picasa /)But what benefit do collectors find when buying an NFT? According to spokespersons for Aura, an Argentine art platform NFT, art buyers have access to a wide catalog of works where an Argentine artist and one from abroad have the same value. In addition, they can have endless works without taking up space in their homes and reserve them to do with them the same as a traditional work: they can be saved, given away or sold. On the other hand, artists receive royalties for sales (Picasa /)Taina Laurino Ferreira and Julián Neuss (Picasa /)Paula Tassara (Picasa /)Paula Parisot and Sandro Guevara de Aura (Picasa /)Juan Nelson, Alejandro Corres and his wifeIsela Costantini, Sebastián Bagó and Santiago Tarasido (Picasa /)Nélida Barral, Florencia Perotti and Silvina Pueyrredon (Picasa /)Although digital art is not something new, but was born in the mid-60s, it currently found a way to be sold and will continue to develop for many more years. But, in turn, it will continue to coexist with traditional collecting, since many people still prefer to have a work hanging on the wall of their house.Julian Neuss (Picasa /)Juan Pablo Scheinsohn from Aura (Picasa /)Jasmine Calcarami /// Photos: Courtesy Lanusse (Picasa /)KEEP READING:67 photos: Glamor and solidarity at the Prix Baron B – Édition Solidarité50 photos: the fabulous annual solidarity meal to benefit the Rivadavia Hospital